Veteran User Evaluates Groove, So You Do Not Have To.
Joshua Margolin, CSM® | TrustRadius Reviewer
June 17, 2020

Veteran User Evaluates Groove, So You Do Not Have To.

Score 9 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Groove

My organization is too big to speak for in its entirety but I know other departments rely on Groove to a certain extent. I plan to highlight the pros and cons specific to the admissions department. Groove is used to streamline and, in some cases, automate outreach for internal users. This is primarily done through email templates, automated and semi-automated workflows, appointment setting, etc. The tool can also supply users with analytics and insights that help improve specified outcomes.

Another big advantage is its seamless integration with our other business applications (G Suite, Salesforce, etc.). Calendar events are populated automatically and interactions via phone/email are automatically tracked across both platforms. This makes reporting even easier since records can be tagged based on Groove-initiated events.

The tool can be utilized by almost anyone but is even better in the hands of confident (or at least curious) technical users. For instance, users can rely on appointment setting through email by simply sharing the unique hyperlink (URL) from the user dashboard. However, that requires that the user log into the browser-based dashboard. Enter the web browser extension, which can let users embed relevant scheduling hyperlinks directly into an email by way of a convenient drop down menu.


  • Seamless integration.
  • Intuitive user interface (UI).
  • Customization.
  • Use-specific limitations (Google Calendar Event Visibility).
  • No automated appointment rescheduling (yet...).
  • Increased Efficiency
  • Increased Effectiveness (analytics)
  • Improved User Experience (UX)
I hesitate to even compare these two products because my prior experience with Calendly was limited and so long ago that my memory is likely compromised. What I remember most was that, at the time (circa 2016-2017), Calendly was almost exclusively used to set appointments as opposed to automate and streamline outreach more generally. In other words, it was used simply to set future appointments and avoid telephone tag. I also remember being bothered by the fact that no browser extension seemed to exist to streamline the core benefit, which meant I was always compelled to go to the user dashboard so I could copy/paste the unique hyperlink (URL). It seemed especially counter-intuitive but this was between three and four years ago. Calendly could be totally different by now and I suspect it is.
I've never relied on customer support to help me resolve technical issues but I have reached out to the team to share feedback. I was pleasantly surprised to see how receptive they were and many of the limitations that I encountered two years ago (as a novice) have since been addressed. It's always refreshing to see a company actively seek candid user feedback and even more so when they manage to take action thereafter.

Do you think Groove delivers good value for the price?

Yes

Are you happy with Groove's feature set?

Yes

Did Groove live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Groove go as expected?

I wasn't involved with the implementation phase

Would you buy Groove again?

Yes

Groove is best used when conducting large scale outreach to various end-users who require a differentiated approach. The tool lets you quickly and conveniently tailor your correspondence to the audience in mind. This is especially important to any professional whose success depends on producing a small amount of extremely valuable outcomes from a seemingly inordinate sample size. I have not encountered many cases in which Groove was an inappropriate tool. The only minor inconvenience that persists has to do with appointment setting, specifically related to rescheduling when the end-user has to cancel an originally set event. I'm hoping the Groove team will address that sometime soon but it's hardly a deal breaker from my perspective.