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Review: "Hootsuite Pro Augments Social Media Engagement"
https://www.trustradius.com/social-media-managementHootsuite ProUnspecified7.7476101
Charles Heidrick profile photo
January 15, 2014

Review: "Hootsuite Pro Augments Social Media Engagement"

Score 9 out of 101
Vetted Review
Verified User
Review Source

Overall Satisfaction

I have used HootSuite Pro to engage, monitor, and analyze the social media presence of a large healthcare company. I helped establish the social media accounts at my former company and HootSuite Pro was the perfect tool to help me keep track of everything going on during a day to day basis. I planned weeks ahead of time what type of posts I wanted to make and which accounts I wanted to use for the posts to make the largest impact. The analytics built into HootSuite really helped me understand which posts received the most feedback. HootSuite Pro is a great strategic social media planning tool.
  • Helpful for strategic planning
  • Provided effective analytic tools
  • Accesible interface
  • HootSuite requires that you use ow.ly url shorteners
  • Hootsuite can be expensive for teams with multiple users
  • Additional Hootsuite analytic pages are expensive
  • Better customer service
  • Provides strategic communications planning tools
I recommend HootSuite Pro to new clients for their social media needs. Once you start using Hootsuite Pro it is hard to go back to other forms of social media planning.
Hootsuite Pro is especially helpful if the client has multiple lines of business or communication channels that need to be constantly monitored.