Great software!!! | TrustRadius

Use Cases and Deployment Scope

HubSpot CRM is a great tool that connects the sales and marketing teams in a great way. I love the integration between the sales and marketing platforms. It brings lead interactions from marketing into the sales side and keeps track of communications from the sales team. A great feature is the ability to assign tasks and groups of leads to different people while tracking progress. Duplication of efforts is not an issue with HubSpot CRM.

Pros and Cons

Creating tasks and managing work flow
Integration of marketing info for each lead
Seamless communication with leads through CRM

It would be great if there was better integration with payment platforms for customer info

Return on Investment

Being able to track behavior gives us the ability to cater much more

Alternatives Considered

Salesforce

HubSpot CRM is much more intuitive to use. The customer care is amazing and the educational resources are invaluable.

Likelihood to Recommend

The non-profit industry might have a harder time utilizing the software because of its catered focus on for-profit businesses.