My first 1 year take off using Iterable
July 21, 2021
My first 1 year take off using Iterable

Score 6 out of 10
Vetted Review
Verified User
Overall Satisfaction with Iterable
Iterable allows us to connect and engage powerfully through push notifications, in-app, and e-mail messages to improve our user experience.
- Seamlessly identify custom events to interact with clients through all distribution channels
- Segmentation - easy to segment users based on actions taken in product and user attributes.
- Good documentation for you to self learn the tool.
- Amazing API integration and documentation - We now using the native mobile SDK and working with the API is very clear and easy.
- Workflow feature is an automation powerhouse - self explanatory and allows you to automate your activities easily.
- Dedicated Email deliverability team helping you define your transactional and marketing email activities. we are using a shared domain and have a great deliverability rate.
- Implementation process was great - starting by defined our use cases, learning our tech stack, sets milestones moving forward the process, define custom events, moving our campaign from past system and more and more.
- Low tech understanding - CSM and supports agents tech knowledge both of Iterable tool and in general is limited.
- Shortage of features - the tool is generic (in a good way) to work with and connect to your tech stack, but while you want to use it more sophisticated way - to tool can't deliver it.
- I have +20 feature requests which are mandatory and have in other ESP platforms.
- poor-to-not-exist analytics - you'll have to export campaigns data and user data to your DB in order to take actionable reports and self-created metrics.
- Positive - enable you shift quickly from past tool to their tool
- Negative - sophisticated use cases are pain point
More sophisticated segment tool
More clear UI,
Workflow (vs. Canvas) is much easier to use and self-explanatory
More clear UI,
Workflow (vs. Canvas) is much easier to use and self-explanatory
10,000 to 25,000
Do you think Iterable delivers good value for the price?
No
Are you happy with Iterable's feature set?
No
Did Iterable live up to sales and marketing promises?
Yes
Did implementation of Iterable go as expected?
Yes
Would you buy Iterable again?
Yes