Item: Lead411
Rating: 10
Author: Zachary Esmond

Overall Satisfaction with Lead411

Use Cases and Deployment Scope

We leverage Lead411 to identify new prospective clients. The bombora intent search feature allows us to identify prospects that have shown an active interest in specific topics leading us to narrow our search and cold outreach efforts. The ability to target specific decision makers enhances productivity and enables us to reach new targets easily.

Pros and Cons

Pros

Intent Searches
Company News
Sorting data effectively

Cons

Sometimes it won't find a prospect that I can find on linkedin or google, rare but happens
faster searching
ability to export and download larger files without having to wait on the email attachment

Return on Investment

Brand awareness through outreach
Increase in sales

Usability

Easy to use and learn

Alternatives Considered

ZoomInfo Sales

About equal but better value

Key Insights

Do you think Lead411 delivers good value for the price?

Yes

Are you happy with Lead411's feature set?

Yes

Did Lead411 live up to sales and marketing promises?

Yes

Did implementation of Lead411 go as expected?

I wasn't involved with the implementation phase

Would you buy Lead411 again?

Yes

Other Software Used

Salesforce Marketing Cloud

Likelihood to Recommend

The bombora intent search feature allows us to identify prospects that have shown an active interest in specific topics leading us to narrow our search and cold outreach efforts. The ability to target specific decision makers enhances productivity and enables us to reach new targets easily. The data provided greatly enhances our ability to quickly reach new customers.

Lead411 Feature Ratings

Comments

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Great Product for seeking new clients