Simple, intuitive tool for managing leads
October 23, 2015

Simple, intuitive tool for managing leads

Hena Mehta | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with LeadSquared

Ezetap uses LeadSquared to track our sales in the retail channel. The product is used by our retail sales managers, and our third-party agents who are on the field selling our products.

We picked LeadSquared as it fit our business needs perfectly - we need an easy way to create and track leads on-the-go, and various roles/access levels as we work with different third-party agencies.
  • Concept of Groups and Roles
  • Customizable Fields
  • Dashboards
  • Prompt Support
  • Since most of our agents are out on the field, and sometimes in areas with poor network connectivity, we need a way to store records offline.
  • Auto-population of certain fields based on rules. For example - I have two fields - City and Zone. Zone should auto-populate based on the City selected. I should be able to create these rules as an Admin.
  • Support on older Android versions. Currently, LeadSquared works on Android OS versions 4 and above. It would be great if lower versions are supported since our agents have older phones.
  • Viewing groups in csv downloads. When we download a csv of a particular list, the Group field is not visible as it is not a lead-level attribute.
  • Efficiency in tracking leads and productivity of Sales Executives
  • Forecasting Sales numbers
  • Conversion metrics
Our selection process main criteria included mobile app availability, a good price point and support for groups and role-based access. LeadSquared satisfied all of those for us.

LeadSquared Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
Not Rated
List management
Not Rated
Triggered drip sequences
Not Rated
Lead nurturing automation
Not Rated
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Dashboards
8
Standard reports
7
API
Not Rated
Role-based workflow & approvals
9
Customizability
9