Litmus Review
September 27, 2023

Litmus Review

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

Currently we use Litmus to check how our emails are displayed on different devices. We also use it with specific campaigns where we have HTML emails and we need to create several versions. Last, we use it to QA emails in different locales. We create previews so our stakeholders can preview and comment the emails.

Pros

  • Litmus is solid in terms of email in general. Their tools make it very easy to design and preview emails. I find beneficial the possibility to share and comment on the emails with the stakeholders as this speeds up our processes.

Cons

  • N/A
  • Litmus has helped us to test and review emails faster. After the designers create the emails, it's very easy and fast to test in different browsers to find issues.
We are able to design and test emails and make them look good on different devices. This has helped us to be better and improve the quality of our communications.
Being able to see the email performance metrics has allowed us to compare with other sources and come up with a realistic picture of how we are doing, how Apple privacy is affecting us and how we can improve our email program.
We have used this feature to check the different languages we manage. Not only for new emails but to review and QA the old ones. It's the fastest way to do it because the translators can see and comment on the email.

Do you think Litmus from Validity delivers good value for the price?

Yes

Are you happy with Litmus from Validity's feature set?

Yes

Did Litmus from Validity live up to sales and marketing promises?

Yes

Did implementation of Litmus from Validity go as expected?

I wasn't involved with the implementation phase

Would you buy Litmus from Validity again?

Yes

Litmus is a great tool for companies looking to improve their email marketing, create emails that look perfect, collaborate between teams, and finally, be willing to improve deliverability and see the real impact of the emails.

Litmus from Validity Feature Ratings

Ability to test dynamic content
Not Rated
Mobile optimization
10
Email deliverability reporting
9
Standard reports
8
Custom reports
9
URL Validation
10
Link Tracking
10
Spam Testing
10
Email Previews
10

Comments

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