Great for Large Audience Email Lists
February 26, 2025

Great for Large Audience Email Lists

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

We use Litmus specifically to check that our emails hit every inbox, and don't get flagged as spam. This helps us a lot as we are sending to a very big list, and getting flagged by a large server like Gmail or Outlook would be very bad for our numbers. We also recently started to use the widgets in our emails, to make them more interactive for our recipients.

Pros

  • Easy to use UI on the website
  • Personalized widgets
  • Alerts for broken links in emails

Cons

  • A lot of our links that are not broken say they are
  • Increased clicks thanks to widgets
  • More opens thanks to spam testing
We are able to check our email before sending, and revise content and copy to avoid spam filters.

Do you think Litmus from Validity delivers good value for the price?

Yes

Are you happy with Litmus from Validity's feature set?

Yes

Did Litmus from Validity live up to sales and marketing promises?

Yes

Did implementation of Litmus from Validity go as expected?

Yes

Would you buy Litmus from Validity again?

Yes

10 because I believe it helps make sure our emails are at the top of their game, and point out issues we might have missed.

Litmus from Validity Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
7
Ability to test dynamic content
Not Rated
Mobile optimization
7
Email deliverability reporting
Not Rated
Standard reports
8
Custom reports
8
URL Validation
6
Link Tracking
8
Spam Testing
10
Email Previews
10

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