A good option for email marketing
November 22, 2019
A good option for email marketing
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Mailchimp
Mailchimp is a tool designed for those companies that usually develop advertising campaigns to advertise their products and use social networks and email to achieve their mission. Mailchimp allows you to send mass emails to thousands of contacts, allowing our brand to be better known in the market. This application makes everything easier. We no longer have to send emails in the traditional way and choose contacts one by one. In addition, it synchronizes with our company's Twitter and Facebook accounts, which allows us to make a strong presence on social networks. As if that wasn't enough, with Mailchimp we can generate data analysis to know the impact of each of our campaigns. There are many advantages of Mailchimp that undoubtedly make it one of the most popular advertising tools worldwide.
- Mailchimp is really well designed to facilitate navigation. Even without previous experience I could find what I was looking for, edit campaigns and make changes, schedule newsletters and create the correct email lists. Find that helps with the productivity and flow of my day because it keeps things simple and straightforward.
- Mailchimp is a great place to start with email marketing. It is easy to learn, efficient and does what it says it will do. Your free plan offers enough flexibility to keep a small list for years, if necessary. How big you go depends on you, obviously, but Mailchimp makes the startup process easy and straightforward. They also integrate with all imaginable external services and that facilitates the connection of all the necessary points for your business.
- You can divide and classify your mailing list to attract different audiences. The RSS to email option automatically sends your newsletter when you update your blog. Get updated information on the progress of your campaigns with detailed analysis and reports. Mobile applications allow you to work with Android and iPhone operating systems.
- There is a defined learning curve to use MailChimp, especially if you have used other email marketing programs in the past. It can take much longer to design and organize a campaign to be where you want it to be. If all you plan to do is occasionally send a newsletter or an information update, you may not notice this problem. However, for high-volume use, this key point can be a massive time killer.
- It can be expensive when it reaches large amounts of data, sometimes there are minor errors, but they are usually corrected really quickly. Sometimes, part of the board can be confusing. Sometimes part of the coding can be difficult to implement, but in general the tools are designed for anyone to use the platform and, otherwise, there are tutorials to help.
- I recommend it mainly for the convenience of the work it provides to subscribers. I feel very good that Mailchimp has many resources. However, it is much easier to create an effective and dynamic campaign, which is what you are looking for when conducting a marketing campaign. That saves time to make a good campaign. With Mailchimp you also learn and improve knowledge about campaigns. It's another thing that I like about this application. Gradually, the techniques are derived from how to make the campaign reach more people.
- Every entrepreneur should seriously consider the possibility of including Mailchimp in their work tools when creating marketing campaigns, because it is a very complete and well designed tool, with which it is more possible to achieve the established goals and objectives.
250,000 to 1 million