1. Home
  2. Cross-Channel Campaign Management Software
  3. Marin Software Reviews
  4. User Review of Marin Software
Marin Helps Us Manage and Launch Complex Campaigns Quickly
May 16, 2014

Marin Helps Us Manage and Launch Complex Campaigns Quickly

Greg Marta | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Marin Software

We use Marin software to manage complex paid search campaigns for more than one dozen clients.
  • Unified Google and Bing performance results
  • Fast keyword filtering based on criteria such as impressions, average CPC, rank, etc.
  • Bulk keyword and ad text upload
  • More drag and drop functionality. For example, the ability to copy or move keywords and ad text between ad groups or campaigns.
  • More options to customize charts and graphs to track progress over time.
  • We recently completed a 24 months study for one of our largest clients. We were able to increase clicks by 25% while reducing CPC by 33%.
Have not used a similar service lately.
It's been working very well for our agency.
Marin makes it easy to manage campaigns with massive amounts of keywords. One of our clients has ~70,000 keywords and Marin's filtering, sorting and bulk upload features make it possible for us to make campaign changes quickly.