Item: Miro
Rating: 8
Author: Verified User

Overall Satisfaction with Miro

Use Cases and Deployment Scope

In my organization, we user Miro to analyze qualitative interviews, identify themes, build research narratives, and storyboard presentations. Miro allows our team to see things in a way that no other platform does, especially when we are dealing with unstructured data or complex ways of thinking. These are common problems we face as a business doing strategic research.

Pros and Cons

Pros

Unstructured Data Analysis
Storyboarding
Narrative Building
Brainstorming Sessions
Workshop-Style Meetings

Cons

User Experience of the Platform
AI generated content could be improved (same as the case everywhere, so perhaps not unique to Miro)
Not sure what else, I'm largely a positive user of Miro!

Return on Investment

Improvement in Team Collaboration
Decreased Time to Conduct Qualitative Analysis Compared to Excel
Increased Creative Thinking

Usability

I think sometimes the platform can be a little non user friendly at times. Once you know your way around, it's not so bad. But first time users generally have some issues knowing their way around - that's just my observation. Overall it is still a great tool but sometimes feel like there is a learning curve.

Tool Usage

The tools or features of Miro that have impacted my day-to-day the most are the sticky notes, the built-in templates, anonymous modes, voting, multi-user collaboration features, being able to draw on the board, being able to connect stickies or parts of the board to one another, and the infinite amount of space. Probably forgetting some.

Reduced Tool Overload

I do not yet feel that Miro is an all-in-one creation platform at least for my use case as a researcher. There are still other platforms or tools I need to use to extract data from surveys or interviews (understandably not a "creation" task) and organize the data. also don't view Miro as the final stage of my creation process as a researcher. I don't necessarily see that as a bad thing.

Key Insights

Do you think Miro delivers good value for the price?

Not sure

Are you happy with Miro's feature set?

Yes

Did Miro live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Miro go as expected?

I wasn't involved with the implementation phase

Would you buy Miro again?

Yes

Other Software Used

Microsoft Excel, Microsoft Powerpoint

Likelihood to Recommend

Miro is very well suited when dealing with unstructured data, if you need a limitless workspace for ideas, brainstorming sessions, workshop-style meetings, and the list goes on and on. Miro is very versatile in my opinion and can be used for a wide range of scenarios. If you are trying to do something that is very rigid, I could see that as being a scenario that Miro would not be favorable.

Comments

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My Thoughts on Miro