Item: Mixmax
Rating: 10
Author: Verified User

Overall Satisfaction with Mixmax

Use Cases and Deployment Scope

I use it for accounts receivable and to make sure that customers are receiving and reading emails. It helps me push on customers that are ignoring us when they owe us money. It helps me keep our internal team on top of things and I can see when people are reading my emails but not responding.

Pros and Cons

Pros

tracking email clicks and reads
the icons are easy to understand and I like the hover over the lightning bolt feature
easy to use and understand

Cons

Sometimes it doesn't track emails and I'm not exactly sure why -- sync issues with google?
sometimes the side bar doesn't load the options

Most Important Features

tracking of clicks and opens on emails

Return on Investment

Improving communication internally
Improving communication and follow up on customers - particularly on AR

Alternatives Considered

I have only used Mixmax.

Key Insights

Do you think Mixmax delivers good value for the price?

Yes

Are you happy with Mixmax's feature set?

Yes

Did Mixmax live up to sales and marketing promises?

Yes

Did implementation of Mixmax go as expected?

Yes

Would you buy Mixmax again?

Yes

Other Software Used

Slack, Smartsheet, Google Drive

Likelihood to Recommend

I love to use it for cold-emailing customers or escalating AR situations and being able to see if the recipient has opened and read the email. I get a lot of responses on emails when I do call them out as "seeing the email" but not responding. It gives me visibility on communication and how to pursue it.

Comments

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Amazing product for Accounts Receivable + Collections