A Robust Digital Advertising Solution with High Impact on Accounts that Matter
July 07, 2021

A Robust Digital Advertising Solution with High Impact on Accounts that Matter

Matthew Smith | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with N.Rich

NRich is being used throughout the Global and Regional GE Healthcare Marketing businesses. In the U.S., I utilize NRich to promote and drive awareness surrounding new product introductions (NPIs). The NRich dashboards provide continuous feedback as to how our marketing ads are being viewed and received, and the integration with our Salesforce.com software allows us to measure the impact on our customer funnel.
  • Integration with Salesforce.com
  • Easy ad setup
  • Intuitive dashboards
  • Ease of target/segment uploads
  • Intent Dashboard is extremely valuable
  • Would like more flexibility in amount of characters for digital/cross-channel ad copy
  • Would like a longer log-in time. I feel I get signed out too quickly.
  • System can sometimes be glitchy and dashboards fail to populate
  • Ability to integrate with Salesforce.com
  • Ability to populate a high-intent dashboard
  • Ability to assign license $$ to multiple campaigns
  • Huge ROI for campaigns with products attached
  • Allows us to get our message in front of customers--especially during the COVID pandemic where we were unable to be in person with customers
  • Allows us to standardize our ABM marketing efforts across multiple campaigns.
NRich is clearly superior in terms of efficiency and overall customer reach.

Do you think N.Rich delivers good value for the price?

Yes

Are you happy with N.Rich's feature set?

Yes

Did N.Rich live up to sales and marketing promises?

Yes

Did implementation of N.Rich go as expected?

Yes

Would you buy N.Rich again?

Yes

Salesforce.com, Showpad Content, Microsoft 365 (formerly Office 365)
Well suited when there is a product to attach to the NRich efforts. Less appropriate when there is not--or a thought leadership campaign.