Nimble gives outbound sales tools to get ahead.
Shirin Elkoshairi | TrustRadius Reviewer
December 05, 2017

Nimble gives outbound sales tools to get ahead.

Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Nimble

Nimble is being used mainly by sales.

The problem that Nimble solves is giving us the ability to locate and find prospects. Other CRM tools feel like a repository of data where you put all your data in there and then others can see it. The organization, ability to add new information about prospects and the ability to set up automatically "keep in touch" tasks in the tool reduces the amount of organizing needed. We organize and reach out to clients far more efficiently with Nimble. Rarely do we need to do any data entry due to the tight integration with email and Chrome/Safari.
  • Keeping in Touch. There's an automatic feature you can enable on any contact you have. You can set this task for weekly, monthly, quarterly or annually. Just by staying in touch we've uncovered opportunities from people that had forgotten about us.
  • Integrates well. Recently Nimble natively embedded PieSync into their platform. This will allow us to couple Nimble with Mailchimp in a very clean, 2 way sync that will give us a unified setup for sales and marketing. Piesync also integrates with many other systems outside of Mailchimp.
  • Data ingestion. See a contact on your browser you want to add into Nimble? Click a button and their chrome/safari extension will "grab" that contact and put it in the database. If the contact on the screen lacks an email address you can ask Nimble to find you the missing data and it will update it for you.
  • While I still love Nimble, the interface looks a little dated and it doesn't seem to resolve super well on high resolution (retina) monitors. They can make far better use of the width of modern day screens. Some parts of the system are a bit disjointed visually and could be smoothed a little.
  • Although they now natively sync with Mailchimp (and other systems) through the embedded PieSync service, I would love to have the marketing components all in one place. We may change our minds on this depending on how well we find the Sync working for us.
  • Visually related, we'd like better use of the screen real estate to see the history of interactions with clients. It's comprehensive now but requires a bit of scrolling. With some decent UI tweaks this can be handled far better.
  • We find opportunities within past contacts, old clients, old website leads and things that have gone stale. Our business is all about timing so not forgetting old clients is something Nimble helps us with greatly.
  • The cost per user of Nimble is one of the most competitive we've seen, so for all the functionality it's a fraction of the well known apps. Functionality out of the box is far better and requires little customization and setup.
  • We feel that the contact data is far easier to swift though and can be categorized by far more than just tags.
We checked out Hubspot CRM. You get a lot for free from them but it seems that to get the functions contained in Nimble you'd have to spend 2X per user to get the sales pro. To get the marketing aspects you'd really need the HS marketing package which is far more expensive than Mailchimp. Yes the functionality of their marketing system is vastly superior to Mailchimp but for a startup it's served us well.

We also liked Contactually as it offered very similar features but it came at a price point at 2-3X and seems really focused to the real estate market. Additionally, the integrations are not as numerous.
If your sales organization still has an outbound function then this is the only way to go. If you are solely selling by way of marketing then Nimble may not be the best option. But if you rely on relationships, knowing something about your client and there's a complex solution sell cycle then you should definitely check it out.

Nimble Feature Ratings

Customer data management / contact management
10
Workflow management
9
Territory management
10
Opportunity management
9
Integration with email client (e.g., Outlook or Gmail)
10
Task management
5
Forecasting
8
Pipeline visualization
8
Customizable reports
Not Rated
Custom fields
9
Custom objects
Not Rated
Scripting environment
Not Rated
Role-based user permissions
Not Rated
Single sign-on capability
Not Rated
Social data
10
Social engagement
10
Marketing automation
10
Compensation management
Not Rated
Mobile access
9