Great Reporting Software
Overall Satisfaction with OpenX
My department uses OpenX to generate reports for clients. These reports essentially detail how their advertisements performed for our eNewsletter deployments. We report on the sent, opens, clicks, CTR, open rates, etc., and OpenX is great for customizing these reports for the specific client.
Pros
- Customizes reports
- Gives detailed and accurate information
- Is simple to use
Cons
- Could provide full reporting information
- Saves time
- Saves Money
- Makes clients happy
Comments
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