Marketing Analyst
March 18, 2016

Marketing Analyst

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with SEMRush

We use SEMrush across multiple departments in our company, mostly for real time tracking of keyword and page rankings. That is to say we use it more for SEO than SEM.
  • SEMrush keyword campaign tracker (and the addition of the landing pages ranking) is really useful. Definitely our #1 use.
  • SEMrush is more user friendly than AdWords in my opinion when searching for keyword volume of a phrase and its related searches.
  • SEMRush has a great customer help phone line. Always gets answered by a person and they're always super helpful.
  • SEMrush's general dashboard is overwhelming and I find it not easy enough to customize.
  • SEMrush could add keyword volatility and competitiveness in an easier to read format. When I search a keyword, it would be nice to know how competitive it is, as well as how frequently the top result is updated (we often have the problem of trying to guess how sticky a term is).
  • SEMrush has made tracking a lot better across our campaigns, which has given us a better understanding of what links were valuable, and worth pursuing.
I can't comment on this. I've only really used SEM rush and Google AdWords. I think SEMrush is a cleaner better experience than Google AdWords in the respect I use it.
It's hard for me to comment on anything than other than my own use (tracking organic search rankings) but for this I find it to be the best tool out there. Not sure I think it makes sense to use for keyword bid suggestions (over Google which is the actual provider).

Semrush Feature Ratings

Keyword analysis
Backlink management
SERP ranking tracking
Page grader
Not Rated
Competitive analysis
Site audit / diagnostics
Site recommendations
Not Rated
Task management
Not Rated
Not Rated
Social SEO
Not Rated
Mobile SEO
Not Rated
Global SEO
Not Rated
Multi-domain support
Not Rated
Integration with web analytics tools
Not Rated