Overall Satisfaction with SEMRush
It is being used by the marketing department as a research tool for digital marketing for SEO positioning and SEM. It is also used for keyword research and tracking competitors.
- Keyword research
- SEM analysis
- SERP reports
- Creation of a PPP to keep track of reports and main tools
- I think they should simplify the dashboard, or reorder the tools to not get lost in [all the] data
- Information analysis subdomains
- We have improved research keywords
- We have improved the research of competitors
- We better optimized our campaigns and therefore make a better investment of our resources
- SEMRush has had a positive impact on our campaigns and search engine optimization strategy
The ability to test almost all features for free, to learn the [long term] potential, helps to better understand what aspects of marketing tasks can help more. It also has multiple tools in various areas of SEM and SEO, something that not all tools have available.