Great & Easy Competitive Analysis Tool!
May 17, 2022

Great & Easy Competitive Analysis Tool!

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with SimilarWeb PRO

This is a great tool! Since the implementation, it helped our team define a better MKT strategy and win more market share in a fast and efficient way. It also helped better identify and segment our audience, which converted in more engaged traffic.
  • Helps us Identify accurately different traffic sources.
  • Provides us with two scenarios: one, helps us become aware of what is our position in the industry or niche, and the second provides a great picture of our competition.
  • Helps with getting data quickly and easily for most websites. It provides information like: Bounce rate, page views, monthly visits, etc.
  • Sometimes it cant find a website and some other times a lot of the data is inaccurate.
  • Customer support is pretty bad.
  • It is quite expensive but it's totally worth if your goal is to increase market share.
  • Data for competitors analysis
  • Great for prospecting new business.
  • Understand the website audience and their detailed demographics.
  • Business growth through prospecting.
  • Better engagement coming from better targeting the audience.
  • No information for smaller businesses/websites.
Lots of useful data for competitors analysis which Semrush doesn't have!

Do you think Similarweb delivers good value for the price?

Yes

Are you happy with Similarweb's feature set?

Yes

Did Similarweb live up to sales and marketing promises?

Yes

Did implementation of Similarweb go as expected?

Yes

Would you buy Similarweb again?

Yes

PRO: We use this tool in pitches and it gives us a great competitive insight into our competitors and their activity. This tool is the best entry-level solution for studying any website. It returns useful information that any digital marketer shall know about the competition. Con: Their dashboard is very slow, and only allows to add limited amount of competitors.