Great Interface but no FREE Version
Updated November 05, 2014

Great Interface but no FREE Version

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Software Version

Standard

Overall Satisfaction with Sprout Social

Pros

  • Easy to use reporting; intuitive search and influence tools; mobile app is easy to use.
  • URL shortener is easily tracked anywhere (not always the case with other Social CRMs),
  • Love the discovery feature and suggested best sending times.

Cons

  • Bulk scheduling: I wish you could use a CSV file for bulk scheduling. In Hootsuite for example, you can schedule up to 50 posts at a time, months in advance if need be, and it's free. This is a huge time saver if you plan on scheduling months in advance.
  • Reports are very detailed, but not very intuitive, my scheduled posts would sometimes disappear without a trace.
  • Product is quite expensive.
  • Increased productivity with advanced message scheduling and RSS feed integration. Many social CRMs I have used in the past such as Social Engage and Meltwater for example did not integrate with all RSS feeds. This was a huge waste of time for us as we expected it to be an easy and simple process. Sprout social easily integrated with all of our RSS feeds, saved us time and allowed us to syndicate all the content we wanted to push out.
Overall the tool is extremely easy to use and has a great interface. However I believe it to be a good middle of the road tool. It's great if you want to do everything, but if I wanted to focus solely on reporting I would use a tool like Sysomos which in my opinion has the most in depth, easy to understand reports. If I wanted to easily build social media campaigns I would use Crimson Hexagon as the ease of creating listening campaigns by only entering a keyword is beyond helpful. If I wanted something that does everything pretty well, I would definitely use Sprout Social.

Using Sprout Social

There are so many tools out there, some are better for social listening and monitoring, other for social syndication, and some for reporting and data analysis. For me, it is about finding a tool that is superior in all areas.

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