Item: SpyFu
Rating: 10
Author: Jack Pennuto

Overall Satisfaction with SpyFu

Use Cases and Deployment Scope

WIth an effort to organize all of our digital marketing effort, across SEO, SEM, PPC and competitive analysis, we found SpyFu as a perfect tool to organize and review all these disparate items in one place.

Pros and Cons

Pros

Comparison tool of how our website compares to similar websites is helpful to understand where we are strong and where we have room to improve.
Identifying backlinks
Reviewing and recommendations for keywords

Cons

None

Return on Investment

SpyFu will ultimately replace the other tools we use (Linkody) once we have fully implemented those features of the application.
There is so much capability within SpyFu, that it will take us a bit of time to learn how to use and implement them effectively. This may be considered a negative in the short term but a positive in the long term.

Alternatives Considered

SEMRush and Linkody

As an independent company working on our own behalf, SpyFu seemed like a better fit than SEMRush, which appears to be geared more towards agencies or consultants. Additionally, SpyFu offers a lot more features than Linkody, which will be beneficial in the long term.

Likelihood to Recommend

SpyFu is a full featured tool for reviewing all of our digital marketing needs, such as SEO, SEM, ppc and competitive analysis of websites.

SpyFu Feature Ratings

Comments

Please log in to join the conversation

Perfect SEM/SEO/PPC Tool - No Agency Required