How Cision Communications Cloud can Help Enhance Your PR Reports
November 07, 2019

How Cision Communications Cloud can Help Enhance Your PR Reports

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Software Version

TrendKite

Overall Satisfaction with Cision Communications Cloud

Cision Communications Cloud (Trendkite)* is currently used in our Communications & Marketing Departments across our entire organization to track media insights, create extensive reports for corporate partners and strategize on the best way to tell our story utilizing the tools available to us on Cision Communications Cloud.


*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
  • Direct links to news stories.
  • Flexibility on dashboard customization and time variables.
  • News targeting for individuals, topics and more.
  • Cision Communications Cloud doesn't allow you to export videos and save them to your computer anymore—this was great to share externally.
  • It can only track digital and some broadcast hits. It doesn't have a way of tracking print media impressions.
  • No matter how much you segment the information, our team still gets stories and information that is not relevant or relative to our area.
I have not used any other system like Cision Communications Cloud before! I think it is a very successful system for media tracking, stats, and reporting.
Cision Communications Cloud (TrendKite)* is well suited when you want to build reports for corporate donors and partners to see your news hits. It is a great way to share how you have shared information with the community and can see how far it has reached in impressions and, free and paid media.

Transition from TrendKite to Cision Communications Cloud

The support for Cision Trendkite is very helpful but I think sometimes the data is so extensive that is truly hard for a representative to help you where you really need it. I would prefer someone to review my dashboard, news insights, etc. and determine the best course of action in utilizing the system, building it out to and improve functionality.