Great for sending transactional emails
October 03, 2024

Great for sending transactional emails

Tejas Rane | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Twilio SendGrid

We were looking to send transactional emails for our billing and payment stuff. That is where Twilio SendGrid came in. We wanted to send real time notification of all the billing to our customers and I heard really good things about Twilio API. The major problem we were looking to solve is great user experience to our customers. Twilio API was the perfect solution for it. Especially when the emails land directly to the inbox. Too good.

Pros

  • Perfect email delivery to inbox
  • Easy to use Twilio API
  • Easy to use, onboarding is nice
  • Good trust factor

Cons

  • Require more campaign templates for marketing
  • More customizable variables in the email for personalization
  • Pricing can be more friendly
  • increased open rate by 15%
  • increased click rate by 5%
  • improved revenue by 3%
As it is very easy to handle by a novice user as well. Nothing technical as such. There are a lot of good documentation involved, so one can easily handle the menus, even if it feels overwhelming. Also, there is no technical jargon used, so it is very easy to use and the onboarding experience is great too.

Do you think Twilio SendGrid delivers good value for the price?

Yes

Are you happy with Twilio SendGrid's feature set?

Yes

Did Twilio SendGrid live up to sales and marketing promises?

Yes

Did implementation of Twilio SendGrid go as expected?

Yes

Would you buy Twilio SendGrid again?

Yes

Postmark, Amazon Simple Email Service (SES)
Twilio SendGrid is well suited for transactional and marketing campaigns. Especially if someone wants a good open and click rate, this is really good. This is not appropriate for cold email campaigns. Also, there are a lot of customizations available for transactional campaigns. So your customers can definitely have a good experience.

Twilio SendGrid Feature Ratings

Email & Online Marketing
7.4
WYSIWYG email editor
7
Dynamic content
8
Ability to test dynamic content
6
Landing pages
8
A/B testing
8
Mobile optimization
7
Email deliverability reporting
7
List management
8
Triggered drip sequences
8
Reporting & Analytics
8.0
Dashboards
7
Standard reports
9
Custom reports
8
Pre-Send Testing
9.0
URL Validation
9
Link Tracking
9
Image Validation
9
Inbox Display
9
Email Accessibility Tools
9
Spelling and Grammar Check
9
Spam Testing
9
Email Previews
9

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