Review from a Longtime WebinarJam User
Overall Satisfaction with WebinarJam
At Achieveit360 we use WebinarJam for informational webinars. When we are looking to promote a new program or service, we can quickly set up a webinar, with an easy to use dashboard, to promote our programs. We have used more expensive webinar platforms in the past, but as a small business, there is no need to pay high monthly fees for a webinar service. We are happy with the years of service with WebinarJam, will continue to use it, and notice that many others still use it also.
Pros
- ADMIN/USER STRENGTHS: Easy to use the dashboard to start a webinar on demand, or schedule one in the future. Each step has a video tutorial made to set you up for success, understanding each set-up step along the way. If I want to practice a session live, I can set up a webinar instantly (called Right Now-takes 6 clicks and 30 seconds to set this up), and stream it through my YouTube Channel, or schedule a full campaign for a later date (takes about 10 minutes) and drive people to attend. I can set up one date, or multiple dates. It's very easy to follow the nine initial steps to (configuration, schedule, registration, notifications, integration, thank you, live, replay and finish) setting up your webinar. Once you have created a campaign, you can always clone them for future use.
- ADMIN/USER STRENGTH: You can inject a pre-recorded video seamlessly. Let's say you did an incredible sales pitch on one of your webinars, you can inject this into future webinars to ensure a perfect presentation.
- ADMIN/USER STRENGTH: Poll your customers BEFORE the webinar, on the registration page to find out what they are looking for, why they have signed up, to be sure the presenter covers each participant's needs.
- ADMIN/USER STRENGTH: Autoresponder reminders can come from Webinar Jam (this is what I have always done to keep it simple) or integrate it with the top systems (AWeber, Active Campaign, Infusionsoft, IContact, MailChimp, ConvertKit, Drip, Kartra, Zapier).
- ADMIN/USER STRENGTH: I can set up a replay for those who missed the event, or even a replica replay where I can go into the video, fix up my sales presentation, and add a new video for people to see. I can also see who watches the replay.
- ADMIN/USER STRENGTH: In the analytics page I can see the numbers of people who visited the webinar registration page (to get an idea of how popular my topic was/change headings or topics if it's low, keep presenting if there's a high number), registrants, people in the room when I go live, and numbers for those who watched the replays. I can connect my autoresponder to communicate with people who missed the webinar/replay vs those who attended and even can see when people dropped off so I know if they were engaged for the entire webinar.
Cons
- SUPPORT: It's there if you need it, but you do need to be proactive. Sometimes you need help immediately and that's just not going to work with WebinarJam. You must learn to practice, test and be prepared for a webinar (a few days before you plan to go live to iron out any technical issues) without relying on their support team 2 minutes before your webinar. Join their FB page, read common questions that come up, get involved helping others, and you will be successful. If you are not the pro-active type, I would recommend a different software.
- CHANGES: There are times software changes, and the team communicates the changes, and what you must do, but again, like the other point, you must learn to be proactive to learn and understand them. Example: the transition from Google Hangouts to Youtube a few years ago (had to learn how to do this) and now we must keep up to date on how WebinarJam works or does not work (it says it is not currently integrating with FB Live). Logging into the system and reading the messages is all you need to do, but if you are not proactive at doing this, it's not the software for you.
- MORE ONGOING COMMUNICATION AND SUPPORT TO USERS: This could be improved with more training videos and communication to users. That said, there is training there, it just depends on how much you need.
- PRODUCT SALES: We have been using WebinarJam since 2014 (were early adopters before they launched) and have found the value in our cost to use it was earned back after our first year. We have not had sales through the product offer at the end, but have used the tool to build trust and awareness with our customers who went on to purchase our programs after other interactions and follow up sequences. WebinarJam was the first step in our sales cycle to build trust.
- BRAND AWARENESS: When we launch a new program, we hold webinars that have helped with brand awareness, education, and support for our users/customers.
- AFFORDABLE COMPLETION FOR OUR PRODUCT STACK: We invested in WebinarJam as this tool was an important part of our product stack. We have over the years switched our automated marketing tool/autoresponder, but we have never left WebinarJam. The investment was something I have never regretted (unlike other software programs that have cost me an arm and a leg).
WebinarJam beats all the other services I have used (Webex, GoToWebinar, Join.me) because I get a better looking system, for a better price. Join.me had some connectivity issues when presenting from the USA to Canada, and Webex/GotoMeeting always looked outdated to me. WebinarJam gives me a modern, professional and polished webinar for a fraction of the cost.
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