Item: Acquia DAM (Widen)
Rating: 8
Author: Verified User

Overall Satisfaction with Acquia DAM (Widen)

Use Cases and Deployment Scope

Acquia DAM (Widen) is integrated into our SaaS Sales Enablement platform via the API. We utilize this product for the administration, organization, and distribution of our clients' digital assets from a single source of truth across the entire content lifecycle allowing clients to develop a library of digital assets that are easy to search and ready to deploy rapidly. This improves brand consistency by controlling which digital assets exist "in the wild", and for how long, freeing up client stakeholders (brand managers, marketing leads, etc.) to provide additional value within their organizations.

Pros and Cons

Pros

Advanced metadata driven filtering
Simple archive and overwrite capabilities
Powerful role/group based access controls

Cons

Reporting and analytics are difficult to navigate and manage
Account/client success management is less helpful
Overall admin UX is not intuitive and inconsistent

Return on Investment

Enhanced brand consistency
Simplified relevant asset discovery
Improved asset access control

Currently considering upgrading to utilize both Workflows and Portals as well as expanding our use of the API to create different functionality workflows.

Support Rating

It's been mostly positive - quick reply times, helpful responses, collaborative approach to finding solutions, etc. Unfortunately in my experience, there have been a couple of instances in where support basically threw up their hands and said, "We see that there is a bug, but we don't know how to fix it or when it will be fixed".

Other Software Used

Notion, Google Workspace, Postman

Key Insights

Do you think Acquia DAM (Widen) delivers good value for the price?

Yes

Are you happy with Acquia DAM (Widen)'s feature set?

Yes

Did Acquia DAM (Widen) live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Acquia DAM (Widen) go as expected?

Yes

Would you buy Acquia DAM (Widen) again?

Yes

Likelihood to Recommend

We've used Acquia DAM (Widen) in our SaaS platform for years, and I have recently recommended that we use it as the internal DAM for our rapidly growing global company.

Comments

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Acquia DAM (Widen) - good product with the potential for greatness