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Air tight streamlining capabilities with WordStream
March 28, 2017

Air tight streamlining capabilities with WordStream

Brett Doucette, ABC, MBA | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with WordStream

For management of several PPC ad campaigns with numerous ad groups and KW sets within each. Used by the Marketing department and I've used it as a freelancer as well. Optimizes the AdWords campaigns in an easier-to-use interface than what AdWords offers natively.
  • Great for bulk edits to bidding strategies
  • Excellent time and work effort saving features
  • Synchronizes directly with multiple AdWords Ids
  • Quite a learning curve to learn many of the features
  • Recommend (unless you are a PPC pro already) to work with a Wordstream advisor which is an add'l cost
  • Can be expensive monthly if you are using the tool in combo with the advisor
  • Positive: Really can stay on top of spend and leverage the time and effort saving features the tool offers.
I do not know of any competitor platforms that compares directly to what Wordstream does.
Ideal for large scale campaigns with lots of moving parts to manage. Also well suited to have an advisor available (extra option) that really does help.