Wufoo: Customer Acquisition Helper
June 30, 2014
Wufoo: Customer Acquisition Helper

Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Wufoo
Our business uses Wufoo to help in customer sales and enrollment. It takes users through a series of forms so that we can collect information from them that is useful in determining whether they are viable customers or not, and moving them through the enrollment process. Wufoo makes it easy to have this information automatically disseminated via multiple means such as email or file drops to an FTP site, making process automation and tracking extremely easy.
Pros
- Wufoo makes building forms extremely easy and intuitive.
- If there is additional functionality that isn t already built in, Wufoo makes it extremely easy to get it add in.
- If you have any questions about functionality, how to implement Wufoo, or anything really, Wufoo staff is extremely helpful and responsive.
- For someone with limited coding experience, this makes implementing forms extremely quick and easy.
Cons
- Wufoo could add some more complex functionality. For most purposes it works well, however, and they will work with you on specific functionality implementations
- Wufoo could work a little on allowing more customization of presentation/formatting.
- Wufoo could improve some of their automation functionality out-of-the-box.
- Wufoo allowed us to implement customer retention and procurement processes much more quickly than would otherwise have been possible.
- Wufoo increased our lead conversion efficiency and employee efficiency.
- Wufoo allowed us to provide quicker, more responsive customer service.
I haven't used very many other products that are similar to Wufoo. Wufoo is built to be integrated with so many other applications and add-ins for workflow (many of which are free), that it is extremely easy to add it in a way that is synergistic with the rest of your business.
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