Electrify Your Operations with Zapier
April 13, 2021

Electrify Your Operations with Zapier

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Zapier

Zapier is used by every department at my B2B company. The Account Managers use it in [conjunction] with their support queue for project assignment, our Product Managers use it with Wootric to instantly be aware of any ratings given to our company. Sales use it to receive instant demos from various sources (i.e. landing pages, email campaigns, etc). Marketing uses it for all website and campaign needs. It allows us to be aware instantly of interested prospects and quickly mitigate any user issues.
  • Communication across multiple departments instantly
  • Data stored in Zapier as well as having it automatically link to any other necessary databases
  • Working with outside companies is easier with Zapier connections
  • Communication across multiple databases from Salesforce to Wootric to Google Sheets
  • Being able to turn off one leg of a Zap without having to delete it or turn the whole Zap off
  • Not all fields populate when using certain aspects of Salesforce, but that could be an SF issue
  • Communication when support is actually needed basically doesn't happen
  • Positive: It connects us with interested prospects instantly
  • Positive: All of our data stays up to date across multiple systems
  • Negative: If a Zap breaks and you don't know why support basically does not answer you.

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If you use any sort of CRM and also have a website that captures data you need to have Zapier. The only way that data is useful is if it is actionable, which it certainly will be if you connect your website and CRM via a Zap. Any type of sales-oriented business needs this. Also, if you have multiple databases that you find yourself having to copy and paste information from one into another you can save time and decrease human error by automating the process. Even if you aren't using a CRM connecting your website forms to a Google Sheet is incredibly helpful. I'm not sure who I wouldn't recommend Zapier to. Perhaps extremely small businesses.

Zapier Feature Ratings

Pre-built connectors
Connector modification
Support for real-time and batch integration
Data quality services
Data security features
Monitoring console