ZoomInfo was a game changer for our SDRs
Updated May 15, 2020

ZoomInfo was a game changer for our SDRs

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with ZoomInfo

We were using ZoomInfo for our Sales Development team at first and then we began using it for our SMB account executives as well when they began prospecting more on their own.
  • ZoomInfo was great for finding information on some of our smaller prospects with less of a LinkedIn presence.
  • ZoomInfo was also great when it came to finding companies not yet on our radar.
  • ZoomInfo was awesome for finding direct lines and emails for the people that we most wanted to prospect to.
  • Sometimes the information on ZoomInfo is not up to date.
  • Increased employee efficiency - allowed our SDRs to have a more streamlined approach to prospecting
  • Grew our database - allowed us to research and determine new prospects we had never seen before
  • Decreased time to reach decision-makers as we were given accurate phone numbers and emails for our outreach
Prior to ZoomInfo, we used LeadIQ which was a great product too but to us seemed more limited than ZoomInfo as far as the search functionality and database. We also used list services like Databees and Growlabs which were just basically busy work for our reps as there was so much junk data to sort through to find anything substantial.
If ZoomInfo proves to make sense for the industry you are prospecting to then, by all means, it is a must! It made prospecting fun at Restaurant365. It was a great way to do research on the companies that we wanted to get in front of and also a great way to find new companies we hadn't even thought of yet! However, there are some industries in which I don't think ZoomInfo would be a great resource based on just a lack of information on the prospects.

ZoomInfo Sales Feature Ratings

Advanced search
8
Identification of new leads
8
List quality
9
List upload/download
9
Ideal customer targeting
7
Load time/data access
9
Contact information
9
Company information
9
Industry information
9
Salesforce integration
9
Company/business profiles
8
Alerts and reminders
8
Data hygiene
7
Automatic data refresh
8
Tags
8
Filters and segmentation
8
Sales email templates
Not Rated