ZoomInfo Pros and Cons
Updated May 06, 2020

ZoomInfo Pros and Cons

Maian Tran | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User

Overall Satisfaction with ZoomInfo

It's used across the Revenue Team and Marketing Team for the business development reps. We use it to prioritize account lists and multiple lines of prospecting (phone, email, etc.).
  • I have more access to phone numbers than I used to.
  • The tool itself is quite fast.
  • Some contact information is out of date. I would say like 20% of the time the person isn't at that same job or has a different title
  • Saved time searching for prospect phone numbers.
If your team is moving to a more call-heavy approach, it's a good tool for that. However, it lacks the ability to find prospects using good filters and the information is far from perfect.

ZoomInfo Sales Feature Ratings

Advanced search
3
Identification of new leads
3
List quality
5
List upload/download
7
Ideal customer targeting
8
Load time/data access
8
Contact information
5
Company information
8
Industry information
8
Salesforce integration
Not Rated
Company/business profiles
8
Alerts and reminders
Not Rated
Data hygiene
4
Automatic data refresh
4
Tags
5
Filters and segmentation
3
Sales email templates
Not Rated