Item: ZoomInfo Sales
Rating: 8
Author: VIKAS TIWARI (L.I.O.N)

Use Cases and Deployment Scope

ZoomInfo is used in our BD department to fetch contact details of prospects leads we fetch after research from Sales Navigator. It is a nice tool on an average for getting details of dedicated people. It is useful when one knows the right people as information about that person can be fetched from Zoominfo. It also gives news of companies and market as well.

Pros and Cons

Contact information of dedicated point of contacts
Detailed company information available on Company info
Current news on market trends and companies

ZoomInfo needs to update their database more frequently as a person who has been in a company for months does not show up on Zoominfo in that company rather the previous one
ZoomInfo should have some integration with Sales navigator so that dedicated person could be found out using their LinkedIn url
Often the numbers and email addresses fetched from ZoomInfo are not accurate so either they should upload correct data or should not upload at all

Return on Investment

If compared to the subscription charges with the revenue generated, the result is not satisfactory
Now-a-days the connections are made on LinkedIn and virtual meets so ZoomInfo is just another option
If the database is updated on regular basis then ZoomInfo may make a comeback against other software and tools like it in the market

Alternatives Considered

LinkedIn Sales Navigator, Hunter and VoilaNorbert

If Sales navigator combined with other tools that offer contact information for free then it will eliminate the need of ZoomInfo as the ZoomInfo doesn't seem to be worth of spending thousands of dollars when the database is not updated regularly and contact details come out to be wrong.

Other Software Used

LinkedIn Sales Navigator, Hunter, VoilaNorbert, Zoom

Likelihood to Recommend

ZoomInfo is well suited only if one has the exact details of the person they want contact information for. If this feature of ZoomInfo is kept aside then it doesn't stand a compared to it's subscription charges. If a company has a big team where a dedicated person can fetch contact information and share with team then it can be used else for a small team it might be too costly.

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Colbie Blaisdell
(Vendor Representative) commented 3 years ago
Hi Vikas, Thank you for your review and feedback. We value your feedback and have a lot we could share with you. Currently we have 95M+ Company Profiles, 63M+ Direct Dials, 100M+ Direct Emails, 4.3M+ C-Level Contacts, and we are constantly growing daily. Our platform employs automated machine learning to constantly scan corporate websites, news articles, SEC filings, job postings and other sources for information along with our massive growing network of voluntary contributors to update information about companies and contacts. The contacts and companies are updated as soon we get new information that can be validated for accuracy. We are continuously working on improving our product everyday to better fit the needs of our customers, like yourself. If you are up for it, our Product team would love to discuss the pain points that you mentioned in your review to learn more about how we can continue to better serve our customers to provide the best experience possible. Please email me at colbie.blaisdell@zoominfo.com. I look forward to hearing from you. Thank you, Colbie Blaisdell, ZoomInfo Customer Advocacy Team

Perception of a user on how useful Zoominfo is

Overall Satisfaction with ZoomInfo