Ultimate G-T-M Data Solution for Sales
Updated April 22, 2025

Ultimate G-T-M Data Solution for Sales

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with ZoomInfo Operations

We leverage ZoomInfo Operations to boost our marketing and sales analytics process by integrating high quality B2B data into our CRM. Our mainly focus on lead gen , campaign tracking , pipeline. We also target the accounts on the basis of employee size , revenue and other factors. Its really helpful to get the accurate data and also getting the high chances of conversion.

Pros

  • Data Enrichment
  • Contact Score
  • CRM Integration
  • Data Export in CSV

Cons

  • Outdated data and their refresh rate
  • Not match records correctly in CRM, create multiple version of the same contact
  • Integration complexity with data analytics tools for the real time reporting.
  • identified right audience to target
  • its also help to get more MQLs
  • also increasing the conversion rate
It the terms of positive outcomes , Its really help to lead gen and conversion rates because identify and target audience , up-to-date account and contact information helps to reduce email bounce rate and increase engagements.
At the other hand it also beneficial for sales prospect and out reach cause they have spend less time hunting for the contact details.
Easy to use UI for contact searching.
Help prioritize high value leads.
Automated data enrichment which helps not to do a lot manual work.
Powerful Integration with Salesforce , Pardot and Hubspot.
Its really a powerful tool for sales and marketing team.
It has improved lead quality and sales efficiency by providing accurate , real time account and data.
It also helps to streamlines prospecting , enhance target with intent signal and scoops. It ensure to hygiene CRM data.
These factor help to our sales team to decrease their sales cycle time and getting more MQLs and better conversion.
I stacked up for ZoomInfo Operations for his data accuracy, real time enrichment , seamless CRM integrations. I choose ZoomInfo Operations for its robust GTM intelligence , ensuring our sales team engage with right audience faster and drives better conversion. This is the only reason I selected ZoomInfo Operations instead of other tools.

Do you think ZoomInfo Operations delivers good value for the price?

Yes

Are you happy with ZoomInfo Operations's feature set?

Yes

Did ZoomInfo Operations live up to sales and marketing promises?

Yes

Did implementation of ZoomInfo Operations go as expected?

Yes

Would you buy ZoomInfo Operations again?

Yes

As I have personally used ZoomInfo Operations for the last 2 years , Its a really good tool like if you get a name of any lead by referral , Ex as his name and company name , you can search it on ZoomInfo Operations, you will get more information about that lead i.e. name , company name , email , phone , location etc. In the same case sometimes , you didn't find anything.

ZoomInfo Operations Feature Ratings

Data source connectivity
9
Data profiling
8
Data element standardization
8
Match and merge
8
Address verification
7

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