1ShoppingCart vs Squarespace

• Email Marketing - Easy to use templates but you can also use your custom html template.
• Managing your list - It is easy to set up separate lists and create opt in forms for each one. It allows multiple opt in forms with customized messages for all steps of the opt in process.
• Ecommerce - Setup of your product or service is easy. You can use buy now type buttons on the 1ShoppingCart store. Integration with your merchant account or Paypal is offered.
• Includes an affiliate management option. This module allows you to manage an affiliate with custom links and an area to post materials for affiliates to use - such as banners.

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• Very robust how-to and troubleshooting guides – if you're trying to do something specific, a quick google search will lead you to a writeup by Squarespace of exactly the issue you're trying to solve. Comparing this to competitors where you're more or less on your own, Squarespace makes you feel confident that you can make any change you'd want.
• Well-designed template sites – you'd have to try very hard to create an ugly site when you've got such robust templates to work with. Plus design fundamentals like ample white space and color palettes are built in to the design process.
• Lots of options – Squarespace has beautifully-designed add-ons that clients ask for (such as adding a dynamic map to their site which shows their shop's location). These options require no jury-rigging and dovetail with the design of the site.
• Unbreakable web design – there is no way to break your site, unlike with competitors where you're trying to cobble together plug-ins to make your site function how you'd want it.

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• I found their customer service team to be confusing with their responses and not as helpful as other products customer service teams. It can be frustrating to try to decipher their responses to more complicated questions and often felt a little 'annoying' whenever I needed to reach out.
• When creating newsletters, I found the WYSIWYG (what you see if what you get) version of creating newsletters the formatting was almost always off which always resulted in needing to send tests to myself to fix the formatting because it never showed up as it would look when it was sent. That took a lot of extra time to edit.
• Lots of different options with reports, as a beginner you may need someone else to support you. In the beginning I needed support from other team members in how to understand and create certain reports. Not the most intuitive and user friendly until you understand what you're doing!

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• The editing experience is VERY slow. Every time you switch in or out of an editor (page content, styles, etc), Squarespace takes 3-5 seconds to load, which is not a deal-breaker, but definitely annoying.
• There's still no "real" way to set a background color on a given section. You can fake it by using a background image, which works, but what if you want a light background? Squarespace automatically makes the text white for any section, regardless of how bright the background is.
• It's frustrating that Squarespace hasn't implemented some sort of variable system for fonts and colors. If you decide to change fonts or colors, you have to go around and update it in 50 million different places, which is a huge pain.

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• Increased employee efficiency
• Integration of shopping cart in website
• Better customer service
• Improved brand visiability

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• My clients are very happy with the results they're getting from their websites.
• They don't really manage the sites themselves, so can't really speak to the ease of use for them. However, I find it relatively easy to build good looking sites for them. This in turn makes it economical for them.
• Making changes and updating their sites can be done relatively quickly. We can embed whatever elements they need, like video.
• We can easily manage updates to their on-site SEO.

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