Likelihood to Recommend A/B Tasty tool allows us do easy testing without burdening our limited developer resources all the time. Reports are simple enough to interpret. Support has been excellent and proactive, also the onboarding was successful. It is also an advantage that we have the possibility to drive all our traffic to the test versions rather than being limited to specific user amount per month. We can recommend A/B Tasty for testing purposes, as the platform keeps it’s promises, doesn’t require too much technical knowledge and the support is excellent.
Read full review When a business wants to grow they need more conversion no matter what. In this regard, this A/B and MVT platform is a game-changer. If your business is on the right track then do not hesitate to jump into this software to witness a significant upgrade in your growth.
Read full review Pros Customer-focused. Over the past year, AB Tasty has worked with us to overcome many obstacles (e.g. tracking hurdles, ITP issues, etc.). The team always finds a solution in a timely manner to ensure we're able to execute on experiments. Reliability. One of the biggest hurdles earlier this year were the ITP regulations set out by Apple. Over 40% of our ad traffic was Safari users. AB Tasty was using 3rd party cookies but quickly migrated over to a local session storage solution that circumvented the issue. Read full review MVT & A/B/X testing is quite easy but might need knowledge in Web development Very good French support (might be available in other langages too ?) Avenseo's team can also set your tests for you (if you don't have web dev on your team) Read full review Cons Sometimes the platform is a little glitchy and requires a refresh. Would be great to be able to see the experiments and projects on a timeline with their status and main result to have an immediate view of ongoing and completed projects. Email notification for when an experiment reaches a certain confidence level. Read full review More convenient to less knowledgeable people Pricing can be considered More convenient user interface Read full review Likelihood to Renew AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms
Read full review Implementing Avenseo is quite easy; for most of our clients they have nothing to do but to add two lines of code and let us do the configuration of the test and the frontend developpement. You can easily check your variations as if it were already live, using a control box so you don't have unexpected bugs when your test goes live !
Read full review Support Rating Support is good, but it would be better if it was quicker or if AB Tasty provided a quicker SLA. At times, you require stuff urgently but AB Tasty support isn't as quick as I personally like it to be.
Read full review Alternatives Considered We selected AB Tasty mostly because we got a sense that their dev and customer service teams were going to go above and beyond to help us out. We were right! The cost was also a factor as they came in a small bit lower, but cost wasn't the only factor.
Read full review Well the French support is rare and MVT testing is not always that simple so Avenseo is a good tool if you need both!
Read full review Return on Investment Since we use AB tasty our conversion rates have significantly increased on the Watch pages. We can report positive comments about the evolutions of our interfaces, from our expert users. And so improved customer satisfaction. The solution allows us to validate or invalidate without taking major risk while gaining in reactivity, our proposals relook pages. Commitment rates are much higher, multiplied by 2 or 3, when we implement customizations that are relevant. These customizations are very relevant insofar as we are governed by the seasonality of events as a media site. Read full review It definitely increases conversion. Cost can be minimized with more conversion. You can learn overall insight of your business. Read full review ScreenShots —