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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Act! CRM

    Score7.2 out of 10
    N/AAct! CRM (formerly Swiftpage) aims to empower small businesses to build and manage client relationships and leads, so the user always has a pipeline of new, repeat, and referral business under control. Users can manage their businesses with Act! CRM every day, since it’s more than a CRM – it’s designed to present everything needed to stay on top of relationships, see what’s most important and actionable, and run sales and marketing in one place.

    $30

    per month (billed annually) per user

    Zendesk Suite

    Score8.5 out of 10
    N/AZendesk is a customer support solution with built-in ticketing, conversational messaging, and live chat, designed to help businesses of all sizes and industries deliver personalized service at scale. Zendesk's AI agents are trained in CX to help Service teams resolve customer issues faster and more accurately while still providing a human-centered experience. Zendesk ultimately aims to help businesses improve time to value, reduce effort per ticket, and keep costs low.

    $69

    per month per agent

    Pricing
    Act! CRMZendesk Suite
    Editions & Modules
    Standard
    $30
    per month (billed annually) per user
    Act! Premium Desktop
    $39
    per month (billed annually) per user
    Professional
    $45
    per month (billed annually) per user
    Ultimate
    $60
    per month (billed annually) per user
    Advanced - Extra Features
    $399
    per user, per month (billed annually)
    Suite Team
    $69
    per month per agent
    Suite Growth
    $115
    per month per agent
    Suite Professional
    $149
    per month per agent
    Suite Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    Act! CRMZendesk Suite
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—20% discount available with annual pricing.
    More Pricing Information
    Community Pulse
    Act! CRMZendesk Suite
    Considered Both Products
    ACT! LLC
    No answer on this topic
    Zendesk
    No answer on this topic
    Key User Insights
    Would buy again
    63%
    Would buy again
    10 Answers
    87%
    Would buy again
    123 Answers
    Delivers good value for the price
    67%
    Delivers good value for the price
    10 Answers
    85%
    Delivers good value for the price
    108 Answers
    Happy with the feature set
    75%
    Happy with the feature set
    12 Answers
    92%
    Happy with the feature set
    131 Answers
    Lived up to sales and marketing promises
    62%
    Lived up to sales and marketing promises
    8 Answers
    85%
    Lived up to sales and marketing promises
    82 Answers
    Implementation went as expected
    57%
    Implementation went as expected
    8 Answers
    85%
    Implementation went as expected
    94 Answers
    Features
    Act! CRMZendesk Suite
    Sales Force Automation
    Comparison of Sales Force Automation features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    7.1
    6 Ratings
    10% below category average
    Zendesk Suite
    -
    Ratings
    Customer data management / contact management7.56 Ratings00 Ratings
    Workflow management8.04 Ratings00 Ratings
    Territory management7.14 Ratings00 Ratings
    Opportunity management7.76 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)7.66 Ratings00 Ratings
    Contract management6.63 Ratings00 Ratings
    Quote & order management3.83 Ratings00 Ratings
    Interaction tracking7.45 Ratings00 Ratings
    Channel / partner relationship management7.85 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    8.9
    4 Ratings
    14% above category average
    Zendesk Suite
    -
    Ratings
    Case management9.44 Ratings00 Ratings
    Call center management9.04 Ratings00 Ratings
    Help desk management8.33 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    6.0
    5 Ratings
    25% below category average
    Zendesk Suite
    -
    Ratings
    Lead management6.05 Ratings00 Ratings
    Email marketing6.05 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    7.0
    5 Ratings
    9% below category average
    Zendesk Suite
    -
    Ratings
    Task management7.24 Ratings00 Ratings
    Billing and invoicing management7.04 Ratings00 Ratings
    Reporting6.95 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    6.5
    6 Ratings
    16% below category average
    Zendesk Suite
    -
    Ratings
    Forecasting6.95 Ratings00 Ratings
    Pipeline visualization6.25 Ratings00 Ratings
    Customizable reports6.55 Ratings00 Ratings
    Customization
    Comparison of Customization features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    7.0
    6 Ratings
    9% below category average
    Zendesk Suite
    -
    Ratings
    Custom fields6.56 Ratings00 Ratings
    Custom objects6.64 Ratings00 Ratings
    Scripting environment7.02 Ratings00 Ratings
    API for custom integration8.03 Ratings00 Ratings
    Security
    Comparison of Security features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    7.2
    5 Ratings
    15% below category average
    Zendesk Suite
    -
    Ratings
    Single sign-on capability7.34 Ratings00 Ratings
    Role-based user permissions7.25 Ratings00 Ratings
    Social CRM
    Comparison of Social CRM features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    7.3
    2 Ratings
    3% below category average
    Zendesk Suite
    -
    Ratings
    Social data7.02 Ratings00 Ratings
    Social engagement7.72 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    7.2
    6 Ratings
    5% below category average
    Zendesk Suite
    -
    Ratings
    Marketing automation6.76 Ratings00 Ratings
    Compensation management7.72 Ratings00 Ratings
    Platform
    Comparison of Platform features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    4.6
    5 Ratings
    49% below category average
    Zendesk Suite
    -
    Ratings
    Mobile access4.65 Ratings00 Ratings
    Incident and problem management
    Comparison of Incident and problem management features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    -
    Ratings
    Zendesk Suite
    8.6
    187 Ratings
    5% above category average
    Organize and prioritize service tickets00 Ratings9.1186 Ratings
    Expert directory00 Ratings7.9127 Ratings
    Subscription-based notifications00 Ratings8.4130 Ratings
    ITSM collaboration and documentation00 Ratings7.8131 Ratings
    Ticket creation and submission00 Ratings9.3186 Ratings
    Ticket response00 Ratings9.0185 Ratings
    Self Help Community
    Comparison of Self Help Community features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    -
    Ratings
    Zendesk Suite
    8.5
    169 Ratings
    6% above category average
    External knowledge base00 Ratings8.5163 Ratings
    Internal knowledge base00 Ratings8.4156 Ratings
    Multi-Channel Help
    Comparison of Multi-Channel Help features of Act! CRM and Zendesk Suite
    Feature
    Act! CRM
    -
    Ratings
    Zendesk Suite
    8.4
    182 Ratings
    5% above category average
    Customer portal00 Ratings9.1150 Ratings
    IVR00 Ratings8.076 Ratings
    Social integration00 Ratings7.4119 Ratings
    Email support00 Ratings9.2178 Ratings
    Help Desk CRM integration00 Ratings8.4138 Ratings
    Best Alternatives
    Act! CRMZendesk Suite
    Small Businesses
    Salesflare
    Score10 out of 10
    Help Scout
    Score9.3 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    LiveAgent
    Score8.8 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Front
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Act! CRMZendesk Suite
    Likelihood to Recommend
    8.0
    (21 ratings)
    8.7
    (225 ratings)
    Likelihood to Renew
    1.0
    (3 ratings)
    10.0
    (43 ratings)
    Usability
    7.9
    (10 ratings)
    8.6
    (98 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (14 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (11 ratings)
    Support Rating
    1.7
    (14 ratings)
    5.5
    (31 ratings)
    In-Person Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    6.4
    (10 ratings)
    Implementation Rating
    1.0
    (2 ratings)
    9.1
    (19 ratings)
    Configurability
    -
    (0 ratings)
    9.1
    (4 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    9.1
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    9.1
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Act! CRMZendesk Suite
    Likelihood to Recommend
    ACT! LLC
    Swiftpage ACT! would be well suited if you are using a desktop computing environment. ACT! is an old product and they were on the desktop for many years (and still are). Also, ACT! would also be well suited if you are not as concerned about implementing a CRM product that might require a little more training (e.g. if you had employees/salespeople that needed to be trained). Also, ACT! seems to be more generic than some of the industry focused products you see nowadays. For example, MethodCRM works well with non-profits that are on the cloud.
    Incentivized
    Read full review
    Zendesk
    Zendesk is good for small teams where work is not passed along to internal teams or situations where escalations lead to further customer interactions and no further oversight is needed. It is weak as a product for larger and medium-sized companies, where processes are in place that are not aligned with its workflow, as it is a very rigid tool.
    Incentivized
    Read full review
    Pros
    ACT! LLC
    • Integrated Email Marketing: For a small business, you can have a strong method to handle email marketing in an integrated non-disparate solution.
    • Tailoring: There are no limits on what data you can store in the system and the ease of making changes can be done by a nontechnical person.
    • User Interface: The tool is easy to get around in both the desktop (fat client) and (webclient) which both are quite similar in functionality.
    • Integration: The tool integrates with Word, Excel, and Outlook nicely. And, it integrates with Google Mail and Contacts. There is a nice selection of third party tools available for various needs like AddressGrabber which allows for easy input of contacts from various sources such as email signatures, webpages, etc.
    • Templates: I have enjoyed being able to store tons of various templates for letters which we use over and over for various communications like sales proposals, quotes, and nudging clients along the funnel and sales process.
    • Automation: SwiftPage ACT! has a small business automation engine which allows for reminders and workflow to be administered by the system. It's not as sophisticated as some enterprise workflow automation solutions but for the price it's an awesome addition.
    • Maintenance: Very rarely have a problem which needs to be dealt with and costs to upgrade are minimal at best. We hosted the system internally for the web client and implemented it ourselves initially but had upgrades subsequently done by a local partner simply due to time/cost scenario. In other words, less to have someone else do it.
    Read full review
    Zendesk
    • Merging of the tickets with similar issues, it is easy to avoid confusion
    • Al global team somehow gets connected with different ways like Slack, with the Zendesk Suite which is so easier to highlight & the issue quickly
    • The best thing is that this tool gives you to send the message via chat-, email, call through the one single platform
    • Now AI has been added so it works good
    Incentivized
    Read full review
    Cons
    ACT! LLC
    • The auto saving function is not great. It means a simple slip or mistype can change an entire record easily.
    • The reports are clunky and if you've changed the field names, that doesn't get reflected in the reports.
    • The interface is still clunky. It is hard to see all the information for a contact all in one place. It gets broken up too much.
    Incentivized
    Read full review
    Zendesk
    • Is there a way for AEs and CSMs to be informed in a weekly summary of all their accounts and any tickets? Example: Disney submitted a ticket on XYZ. Google has an urgent issue on X still unresolved.
    • Is there a way for CSMs or AEs to have a Dashboard that's specific to their accounts instead of seeing all the tickets in the queue that are not relevant to them?
    Incentivized
    Read full review
    Likelihood to Renew
    ACT! LLC
    Once our current subscription expires, we no longer plan to use ACT. We are moving to a more complete CRM system that allows us, as a project based service company, to track projects, contacts, time and employees all with one software program. ACT has very limited modules to integrate these functions and therefore is no longer a good fit for us.
    Incentivized
    Read full review
    Zendesk
    Zendesk is an amazing tool for communicating with your customers easily. The communication tickets from sellers to us or from us to sellers are stored, and there are statuses used to make communication easy. We have internal conversations between departments, linked with useful software such as Zingtree, Talkdesk, and Webs.
    Incentivized
    Read full review
    Usability
    ACT! LLC
    I am giving this rating because it has great features and it is most liked by the employee due to its best GUI. Recent survey within the organisation put this in the last best crm tools. And it also has other features as explained earlier . The call summary or interaction summary is a plus. There are scope for improvement .
    Incentivized
    Read full review
    Zendesk
    Pros: The agent interface is sleek, contemporary, and relatively easy to learn compared to many other enterprise tools. For common tasks, admins are given point-and-click options- adding fields, modifying workflows, constructing macros. The knowledge base (Guide) editor is easy to use for non-developers. Drawbacks: Once you move past the initial things - complex automations, reporting/analytics in Explore, and/or customizations integrating the API, it requires much more advanced training to use successfully. Navigating between the different modules (Support, Explore, Chat, Guide) can feel very disconnected; often you are reminded that it really is a "suite" of products brought together -not really one unified platform. If you're using multiple brands managing simultaneous support tickets, or heavily customizing workflows to meet your brand, you may run into a bit of struggle with usability. So: it's a lot more user friendly than the palaces (Salesforce Service Cloud, ServiceNow), but is not used as quickly or with as much streamlined flow as a product made for a small shop. So if you are looking for a great balance, this is a good option if you are a net new organization or an organization on their way to scaling from 15 - 50 employee. Expect some elbow grease from the admin team once learning, adapting, and working efficiently once you move past the basics with your support tickets and initial customizations.
    Incentivized
    Read full review
    Reliability and Availability
    ACT! LLC
    No answers on this topic
    Zendesk
    In the past year, I'd say I have only noticed maybe two hours total of downtime in my own usage. Very minimal.
    Read full review
    Performance
    ACT! LLC
    No answers on this topic
    Zendesk
    There has been minor performance degradation on a very few days out of the two years I have been using the product.
    Read full review
    Support Rating
    ACT! LLC
    There has been an ongoing problem with Google synchronisation which no one seems to be bothered about fixing, even though it clearly states on the website that the software synchronises with Google. When the customer-facing support team are on the phone, they are brilliant, it's the back-end development support which is severely lacking.
    Read full review
    Zendesk
    We rarely need to contact their support team, but when we do they are responsive. However there have been notable times when communication between myself and the support rep was challenging despite me providing clear explanation of the issue, screenshots, and a thorough explanation of the goal we hope to achieve. It took several back and forth attempt, on a few occasions, to get resolution on an otherwise simple request
    Read full review
    Online Training
    ACT! LLC
    No answers on this topic
    Zendesk
    Zendesk has tons of available material for training - videos, webinars, articles, etc. The only reason this is not a 10 is because it can be hard to figure out how to navigate to these things and find what you are looking for.
    Read full review
    Implementation Rating
    ACT! LLC
    Delay your upgrades! ACT appears to ship out new software with virtually no checking and no concern about bad installs do to their customers.
    Read full review
    Zendesk
    I was very satisfied. They have a free trial for 30 days and I recommend you do that and use it. It is very easy to get started with the basics and the build on over time.

    The only thing technically complex was single sign-on and integration to Salesforce.com required some tweaks – otherwise setting up system was very easy
    Read full review
    Alternatives Considered
    ACT! LLC
    ACT! CRM is more cost effective than like a Salesforce, but that is for a reason, it lacks a lot of the functionality that a Salesforce has. Pipedrive is actually another cost effective platform I've been evaluating as a potential ACT! CRM replacement. I like it's modern day look and feel versus ACT!.
    Incentivized
    Read full review
    Zendesk
    At the time of evaluation, Dynamics had extremely limited knowledge and support capabilities. The UI is clunky, and reporting requires a deep understanding of the underlying data structure. Ongoing maintenance was costly and didn't provide a positive ROI in any sense of the term.
    Incentivized
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    Scalability
    ACT! LLC
    No answers on this topic
    Zendesk
    WHY we will use Zendesk in HR and PD internally
    Incentivized
    Read full review
    Return on Investment
    ACT! LLC
    • Very poor return on investment. It is now quite costly and the support service no longer offers assistance except if the program crashes.
    • Swiftpage seems to have replaced their skilled UK based support team with a call centre?? The service I got was dreadful. This is a difficult program to use and support is vital.
    • You will need some IT skills to properly use ACT! Don't rely on their support which is not good.
    Read full review
    Zendesk
    • More than anything, provided a boost to our perceived professionalism. The portal is a massive improvement on email only support.
    • Workflow optimization via macros and automations has enhanced response times and raise our 'first call resolution' metric.
    • Speaking of metrics; having them at all! Before Zendesk Suite we were email only so had no insight into agent and vendor performance.
    Incentivized
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    ScreenShots

    Zendesk Suite Screenshots

    Screenshot of the Zendesk Agent WorkspaceScreenshot of Omnichannel MessagingScreenshot of Zendesk TicketingScreenshot of Bots powered by Zendesk AIScreenshot of Tone shift with Zendesk AIScreenshot of Zendesk ticketing side conversations