What users are saying about
9 Ratings
37 Ratings
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.5 out of 100
37 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.7 out of 100

Likelihood to Recommend

AdClarity

AdClarity is an amazing tool when you need to get some webpage from another location. It has lots of different location around the world, well organised by continent, which allow you (according your subscription) emulate easily each one of your desired hits (like hit an American only website in Europe, or vice-versa, etc). For a non-professional users, allows you to do some "tricky" actions, like clean cookies or set a different device user-agent to emulate an mobile device, with simple actions (one or two clicks).Avoid using it to stream video when you pay by download size. Also avoid have multiple tabs/windows on your web browser when you are using this tool, it will refresh all of them.
Anonymous | TrustRadius Reviewer

D&B Hoovers

If you're with a big company that can afford to pay $500 - 1000 per month or more for data, then this platform may have a lot of value for you. That's in part because you could use it to produce actionable insights on a mass scale and you may not be worried about the cost of incorrect data. If your company is a smaller company working on a budget, this most likely is not the solution for you.
Justin Roodman | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

AdClarity
D&B Hoovers
8.1
Advanced search
AdClarity
D&B Hoovers
8.1
Identification of new leads
AdClarity
D&B Hoovers
8.6
List quality
AdClarity
D&B Hoovers
7.8
List upload/download
AdClarity
D&B Hoovers
8.2
Ideal customer targeting
AdClarity
D&B Hoovers
8.3
Load time/data access
AdClarity
D&B Hoovers
7.7

Sales Intelligence Data Standards

AdClarity
D&B Hoovers
8.2
Contact information
AdClarity
D&B Hoovers
8.0
Company information
AdClarity
D&B Hoovers
8.3
Industry information
AdClarity
D&B Hoovers
8.4

Data Augmentation & Lead Qualification

AdClarity
D&B Hoovers
8.5
Lead qualification process
AdClarity
D&B Hoovers
8.1
Smart lists and recommendations
AdClarity
D&B Hoovers
8.2
Salesforce integration
AdClarity
D&B Hoovers
8.7
Company/business profiles
AdClarity
D&B Hoovers
8.7
Alerts and reminders
AdClarity
D&B Hoovers
9.6
Data hygiene
AdClarity
D&B Hoovers
8.5
Automatic data refresh
AdClarity
D&B Hoovers
8.4
Tags
AdClarity
D&B Hoovers
8.5
Filters and segmentation
AdClarity
D&B Hoovers
7.9

Sales Intelligence Email Features

AdClarity
D&B Hoovers
9.9
Sales email templates
AdClarity
D&B Hoovers
9.9
Append emails to records
AdClarity
D&B Hoovers
9.9

Pros

AdClarity

  • Get ideas for new placements
  • See creatives of my competitors
  • Find new verticals to advertise in
  • Completely SAAS
Anonymous | TrustRadius Reviewer

D&B Hoovers

  • Hoover's has good information architecture in one sense that allowed you to keep track of where you have looked and also add anticipatory links for things you might like to research or know.
  • It was great for finding a more complete picture of the companies history.
  • It was helpful for piecing together contact information for people you may not have known worked there.
Micah Tinklepaugh | TrustRadius Reviewer

Cons

AdClarity

  • Paid keywords information
  • SEO analysis
  • Social media analysis
Anonymous | TrustRadius Reviewer

D&B Hoovers

  • There are virtually no areas where this software can improve. This is elite b2b software that businesses who care about their prospecting/sales campaigns use.
  • Other than the software, the price itself can improve so start up businesses are more inclined to make the purchase.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

AdClarity

AdClarity 8.6
Based on 2 answers
Because it solves all the problems I needed and hardly has any problems.
Anonymous | TrustRadius Reviewer

D&B Hoovers

D&B Hoovers 5.9
Based on 2 answers
Hoover's just isn't compelling for the types of information they provide and the pricing model. But again, this is from the very limited perspective of a below entry level analyst who is just finishing their studies. It is probable that for some segments of industry, Hoover's has vast wealth of pertinent information. For example, when looking into agricultural industries for a consulting firm, I did not save any time with their service because information on factory locations and assets was scant. Using Google earth to view the square footage of the facilities to estimate assets was often more helpful.
Micah Tinklepaugh | TrustRadius Reviewer

Support Rating

AdClarity

No score
No answers yet
No answers on this topic

D&B Hoovers

D&B Hoovers 10.0
Based on 2 answers
They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
Anonymous | TrustRadius Reviewer

Alternatives Considered

AdClarity

Very similar product, they have the same purposes and also same features, only difference could be the costs.
Anonymous | TrustRadius Reviewer

D&B Hoovers

D&B stacks up but not very high. ZoomInfo is in the lead for newer-looking technology and data quality. Sales Navigator is a powerhouse in the space and probably has the whole package that I'd want during prospecting except for the business code. Crunchbase has newer information and industry trends that are hard to beat. Hopefully D&B can modernize to stack up and make a more appealing UI/UX.
Anonymous | TrustRadius Reviewer

Return on Investment

AdClarity

  • I was able to get more suitable, better converting traffic sources.
Anonymous | TrustRadius Reviewer

D&B Hoovers

  • Honestly cannot say we really drove any new sales using D&B Hoovers to prospect new companies and leads. We obtained higher data quality with other tools like ZoomInfo and Skrapp.
  • A year long contract that isn't honored on their side due to lack of customer service and poor data quality definitely does not equal ROI.
  • Spent significant time sanitizing and cleansing inaccurate data provided by their service. Since time is money in business, that was a loss in that aspect.
Justin Roodman | TrustRadius Reviewer

Screenshots

Pricing Details

AdClarity

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

D&B Hoovers

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

AdClarity
8.0
D&B Hoovers
8.5

Likelihood to Renew

AdClarity
8.6
D&B Hoovers
5.9

Reliability and Availability

AdClarity
D&B Hoovers
9.0

Support Rating

AdClarity
D&B Hoovers
10.0

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