What users are saying about

AdDataExpress

5 Ratings

Conversica

62 Ratings

AdDataExpress

5 Ratings
Score 8 out of 101

Conversica

62 Ratings
Score 9.7 out of 101

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Likelihood to Recommend

AdDataExpress

It is much better to prospect brands and find appropriate contacts at a parent account, and not such a strong suit for agencies.
Bryan Silverman profile photo

Conversica

I think it's a great tool to follow-up on a significant number of leads. We tried it on a small scale for straight appointment setting for our field reps, and it didn't work well at all
Robert Stucki profile photo

Feature Rating Comparison

Prospecting

AdDataExpress
6.6
Conversica
Identification of new leads
AdDataExpress
9.1
Conversica
List quality
AdDataExpress
6.4
Conversica
Ideal customer targeting
AdDataExpress
5.5
Conversica
Load time/data access
AdDataExpress
5.5
Conversica

Sales Intelligence Data Standards

AdDataExpress
7.3
Conversica
Contact information
AdDataExpress
7.3
Conversica
Company information
AdDataExpress
7.3
Conversica
Industry information
AdDataExpress
7.3
Conversica

Data Augmentation & Lead Qualification

AdDataExpress
4.1
Conversica
Lead qualification process
AdDataExpress
6.4
Conversica
Salesforce integration
AdDataExpress
2.7
Conversica
Company/business profiles
AdDataExpress
5.5
Conversica
Data hygiene
AdDataExpress
2.7
Conversica
Automatic data refresh
AdDataExpress
3.6
Conversica
Filters and segmentation
AdDataExpress
3.6
Conversica

Pros

  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Bryan Silverman profile photo
  • Conversica does a great job of consistently reaching back out to previous leads. We have seen great success from utilizing this tool over the past year.
  • Conversica also does a great job of setting the table for our sales rep to reach out by trying to confirm the best contact information and introducing the rep prior to the contact attempt on our side.
  • It is very easy to change the conversation and what type of messaging that we want going out to our lists in Conversica.
Alexander Molek profile photo

Cons

  • Updating who works on each brand from the brand side.
  • Updating who works on each brand from the agency side.
  • Not having to log in as often.
Bryan Silverman profile photo
  • A minor area for improvement would be appointment-setting (for calls or meetings) that synchs live with the user's calendar, to reduce the user's time coordinating the timing. However, I believe Conversica is already working on this or will get there soon.
  • Larger picture, we hope that Conversica develops within 3-5 years a similar voice-based service as a complement to their email-based tech. Non-robotic speech ideally, with IBM Watson-like deep AI fueling the conversations. That's the next evolution, with a much larger user market, and we hope Conversica leads that charge because we will be first in line to buy from them.
Dirk Davis profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
Conversica8.1
Based on 4 answers
Tool is extremely powerful but comes with a heavy price tag. As long as we close more than 30 deals with year with Conversica's assistance it will be an easy choice to renew. If we don't we will have to figure out if these funds are best spent in other lead generation places.
Vinny Poliseno profile photo

Support

No score
No answers yet
No answers on this topic
Conversica8.4
Based on 22 answers
It's actually a 12 on our scale of 10. It breaks the scale. No vendor has ever given us the quality and immediacy of support the way Conversica has. They broke the mold.
Dirk Davis profile photo

Implementation

No score
No answers yet
No answers on this topic
Conversica9.1
Based on 1 answer
Conversica has the implementation very well documented. In addition, to the documentation we were provided with a technical resource on the Conversica team to assist with getting the tool up and running within SFDC.
Vinny Poliseno profile photo

Alternatives Considered

Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Bryan Silverman profile photo
Actually we didn't really vet any competitors out in the market place after we saw and trialed Conversica for 90 days. Their tool was easy to get launched within our SFDC environment and begin pushing campaigns through the tool. Had we spent more time vetting others we'd probably just be starting our 90 trial and would have missed out on the deals we've already closed using Conversica.
Vinny Poliseno profile photo

Return on Investment

  • Improved efficiency of prospecting.
  • Improved efficiency of finding emails and email syntax.
Bryan Silverman profile photo
  • No lead gets left behind. Your agent doesn't get sick, take vacation or have any lapse in productivity.
  • Employee efficiency. Our teams can now focus on the great leads rather than getting overwhelmed with hundreds of contacts to follow up with.
David Da Silva profile photo

Pricing Details

AdDataExpress

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
AdDataExpress Editions & Modules
AdDataExpress
Additional Pricing Details

Conversica

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Conversica Editions & Modules
Conversica
Edition
Starter Edition
$1,4991
1. per installation
Additional Pricing Details
A Conversica subscription includes an unlimited number of seats for marketers, sales reps and managers. Different editions include different levels of functionality to match your needs. The service is a monthly subscription with an annual commitment.