With Winmo, we succeeded in attracting interested companies
This software has given us great opportunities to find new customers. It manages to find potential customers through its tools such as …
Overview
What is Winmo?
Winmo is a sales intelligence solution that is a resource for advertiser-agency relationships and marketing decision-maker contact information. This solution includes personalized email alerts, lead recommendations, industry news, research on CMO arrivals and departures, and enhanced integrations to provide…
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Popular Features
- Load time/data access (22)9.292%
- Company information (22)8.484%
- Contact information (22)8.282%
- Identification of new leads (22)7.474%
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What is Winmo?
Winmo is a sales intelligence solution that is a resource for advertiser-agency relationships and marketing decision-maker contact information. This solution includes personalized
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- No setup fee
For the latest information on pricing, visithttp://www.winmo.com/pricing
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- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
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- Integrations
- Competitors
- Tech Details
- FAQs
What is Winmo?
Winmo is a sales intelligence solution that is a resource for advertiser-agency relationships and marketing decision-maker contact information. This solution includes personalized email alerts, lead recommendations, industry news, research on CMO arrivals and departures, and enhanced integrations to provide an all-in-one prospecting solution. According to the vendor, its intuitive user interface empowers users to pinpoint opportunities with advanced filters, uncover key decision-makers, and build customized prospect lists. The vendor’s value proposition is that Winmo enables sales and new business professionals to win more business with national brands and agencies.
Winmo Features
Prospecting Features
- Supported: Advanced search
- Supported: Identification of new leads
- Supported: List quality
- Supported: Email contacts
- Supported: Direct dial contacts
- Supported: List upload/download
- Supported: Ideal customer targeting
- Supported: LinkedIn integration
- Supported: Data.com integration
- Supported: Load time/data access
Sales Intelligence Data Standards Features
- Supported: Contact information
- Supported: Company information
- Supported: Industry information
Data Augmentation & Lead Qualification Features
- Supported: Lead qualification process
- Supported: Smart lists and recommendations
- Supported: Salesforce integration
- Supported: Company/business profiles
- Supported: News updates
- Supported: Prospect tracking/following
- Supported: Alerts and reminders
- Supported: Data hygiene
- Supported: Automatic data refresh
- Supported: Tags
- Supported: Filters and segmentation
Winmo Screenshots
Winmo Integrations
Winmo Competitors
Winmo Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | United States, Canada, United Kingdom |
| Supported Languages | English |
Frequently Asked Questions
Data.com (discontinued), Demandbase Sales Intelligence Cloud, and MediaRadar are common alternatives for Winmo.
Reviewers rate Load time/data access highest, with a score of 9.2.
The most common users of Winmo are from Mid-sized Companies (51-1,000 employees).
Winmo Customer Size Distribution
| Consumers | 5% |
|---|---|
| Small Businesses (1-50 employees) | 10% |
| Mid-Size Companies (51-500 employees) | 50% |
| Enterprises (more than 500 employees) | 35% |
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Reviews and Ratings
(30)Reviews
(1-22 of 22)Companies can't remove reviews or game the system. Here's why
This software has given us great opportunities to find new customers. It manages to find potential customers through its tools such as segmentation of ideal customers and obtaining high-quality customer lists. The integration with other marketing and CRM software is allowing us to reach companies and obtain higher sales.
- Allows us to view information from companies in the industry to stay on top of industry news and trends.
- It provides a large database of clients and important companies, with the contacts of managers and executive staff.
- Allows us to export the list of contacts and clients to Excel or Salesforce for the weekly reports that we make in the agency.
- I would like it to synchronize with Chrome to search for clients through that browser.
- Sometimes the list is not up to date and shows data of executives who are no longer with those companies.
- I would like the search for potential companies to focus not only on large industries but also on small and local ones, close to our environment.
March 15, 2022
Winmo Experience
Winmo is a great tool for gathering useful information that helps the user stay up to date with accurate information, that any salesperson can benefit from. It is very easy to navigate and makes finding information pain-free. I have used other services that were hard to view and made the experience intolerable.
- Provides cutting-edge sales intel every day.
- Great for prospecting new business.
- Are able to find high level contacts.
- Sometimes don't have all the employees need.
- The more information they can give the better.
- Some tutorial videos while getting started would help learn.
January 04, 2022
Great Product
Winmo is an integral part of our prospecting and business development process. It allows us to find the right contacts, at the right company, at the right times. The information is robust and accurate compared to other databases and extremely relevant for our industry. The search feature is especially convenient.
- Search.
- Contact database.
- Organization by brand and agency.
- Org charts could be better defined.
- Some info out of date.
- Some agencies are not broken out into specialists.
January 04, 2022
Winmo Helps with Prospecting
Winmo helps us primarily in two ways 1) Become aware of opportunities to reach out for new business and 2) Acquire the contact info for decision-makers. Their Winmo Edge newsletter that comes to our inbox daily helps us find out changes in personnel and other important events that are key indicators of changing marketing budgets. Their contact info can be imported into our CRM, saving time and frustration of trying to find this out ourselves.
- Provide timely information relevant to potential marketing spending of potential customers.
- Quickly import information into our CRM.
- Respond quickly to customer service inquiries.
- The contact info can be somewhat stale...it pays to double-check LinkedIn first to see if a particular contact still has that position.
- Would like to see more info on lesser-known brands, since the big brands often mentioned are already inundated with sales inquiries.
December 29, 2021
Big or Small Winmo is worth the price of admission
I currently use Winmo for industry research & prospecting resource. It helps keep myself & the team up to date with our current accounts and to discover new ones in order to grow our business. We are constantly using the tool and many of its features to accomplish this.
- New Account Prospecting.
- Market Research & Analytics.
- Team collaboration.
- Contact List uploading.
- Easy access to research reports & white papers.
- New account or contact suggests to existing lists.
December 29, 2021
An easy platform for list building and competitive tracking
I used Winmo to build a target list of companies to market to and key decision-makers at those companies that I can reach out to. I also used Winmo to see how our competitors are using media with their integration with Ad Beat. The bigger the company I am looking into, the more accurate and insightful the data was.
- Media Breakdown.
- Search Filters.
- Execution of list building.
- Integration with CRM.
- Depth of database.
- Accuracy of data can be improved. Some of the data was outdated and I found that certain employees had left the organization but Winmo's database was not updated to reflect that.
- The depth of the database is good but can be improved. I found that the bigger the company, the higher is the chance of it getting included in the database.
- Their pricing is not competitive enough.
- Their database has a big focus on marketing teams.
December 29, 2021
Winmo Wins the Day!
We utilize Winmo to get details on future advertising campaigns. This tool also allows us a deep dive into both advertiser and agency contacts, spending history and keeps us up to date on AOR changes. The daily e-mail updates are invaluable for providing real-time changes. The alert features allow you to be in front of all the changes at both the client and agency. Winmo's research department is really great at tracking down account information that has yet to be added to the system.
- real time updates on breaking marketing campaigns
- deep dive into agency and account contacts
- in depth tracking of historical spending in all media channels
- would love to remove the cap on research requests
- create a year end report on marketing spend changes by account
- add functionality of searching accounts by media channel
December 29, 2021
Greta tool for sole proprietors!
As a sole proprietor, I lean on a lot of software and data-driven solutions to help me manage my business, current clients and reach out to new prospects. Winmo has been a great tool to help me stay organized, commit to regular outreach, and take a lot of the work off of my shoulders as a small business owner.
- Prospect Outreach
- Organization
- Lead Generation
- Could be easier to use on mobile
- Pricing
- Learning curve is a bit steep
December 29, 2021
The best program you can get for your sales team!
Winmo is one of the best programs on the market for people looking to find companies and/or employees Including their contact information. Besides that info, there is a lot of company data that can be useful as well within the searches. I have tried other companies/programs but Winmo surpasses most others
- Search by company departments
- Easily export contacts
- Data rich
- Try and keep a more refreshed list of when employees leave the position that’s in Winmo
December 28, 2021
Great prospect research!
I use Winmo to do research on prospects and competitors in the advertising and marketing world. I also enjoy the daily newsletter that alerts me to possible prospects.
- Prospect Research
- Lead Generation Curation
- Networking
- Timeliness
Winmo is the primary database and business intelligence tool used across Catapult New Business' portfolio of agency clients. It provides our team of Sales Directors the ability to quickly build targeted prospecting lists of decision-makers. Because of Winmo's ease of use, our sales reps spend more time prospecting and less time researching.
- Quickly identify key decision-makers at brands/companies, agencies, and ad-tech companies.
- Provide relevant and actionable data to better understand prospects.
- Data is accurate and current.
- There are some niche business segments where Winmo's data is not as robust.
October 30, 2019
Winmo is a great prospecting tool!
Winmo is used across the entire sales department at my company. It's used as a prospecting tool, in order to find the main point of contract with purchasing power. It addresses the problem of not knowing who the exact person is, and/or the agency relationship that the client has, which will point the salesperson in the right direction to facilitate the sale.
- Provides the agency/client relationship, including which aspects of the budget (digital, OOH, print) that each agency controls.
- Shows what the advertising budget for each client is, broken across media format and which quarter the spend occurred in.
- Provides key updates for clients, including imminent campaigns and key account changes.
- Winmo could provide some prospecting triggers, including email notifications when accounts you follow experience contact turnover, new agencies, etc.
- Winmo could provide some "related companies," based on companies of interest to allow for categorical prospecting.
- A functionality that would be great would be the ability to export contact info directly to Salesforce
October 30, 2019
Win more with Winmo
I work for a media company, and the entire sales department uses Winmo. There are a few different use cases when it comes to Winmo functionality at my company:
- Winmo Edge - used to understand upcoming campaigns and personnel changes at large companies.
- Understanding agency/client relationships and updates to those relationships.
- Finding the correct contacts at target client and agency accounts.
- Great insight into personnel changes and upcoming campaigns at major media spending accounts and agencies.
- Correct contact information at the agency and client level, often with email and phone numbers.
- Up-to-date agency/client relationships. Particularly valuable when a client hires/fires a new agency.
- Lack of depth among small and medium-sized accounts. Less value for local/regional sellers because most accounts are national brands.
- Not an exhaustive list of agency/client contacts on any given account. They do a good job of including C-Level and VP level but do not often include mid-level influencers and buyers.
October 14, 2019
Get more deals with Winmo!
It is being used by the research team and business development team.
- Collates and tracks media spend information for thousands of companies.
- Aggregates media news and announcements into a single place.
- With regard to media spending, it is sometimes misleading if the information presented is for the individual brand or the parent company.
- I would like to have more customizability of reports when performing searches. For example, the ability to pick specific columns.
September 11, 2018
Winmo review Sales Intelligence
I use Winmo to seek out opportunities for Marketing agency clients. Winmo quickly updates contacts and information in the marketing and advertising fields for many industries.
- Sales Intelligence
- Contact info
- List building and importing
- C-Level Contact info
- Lower level contact info.
- Some industries are lacking intelligence.
- Easier to notify Winmo of incorrect data when applicable.
Winmo was used by our business development team within the organization. Winmo was used as a lead information resource helping us to determine the correct people to reach out to at our target companies that we go after. We also leveraged Winmo for the daily insights feature and the Public RFPs search tool. When using Winmo, we specifically integrated it with SharpSpring CRM.
- Winmo provides up-to-date information on company executives leaving and joining Fortune 500 organizations.
- Winmo is updated by a team of humans that are accurately depicting insights based on the organizations that Winmo highlights in the daily recaps/insights section of the portal. This means the insights are more accurate and kept up-to-date compared to other data intelligence platforms.
- Winmo breaks down the media/ad spend for most companies, as well as information on company revenue and size. This is particularly helpful when evaluating whether a company falls into our ideal prospect profile.
- Winmo's contact information is not always accurate.
- There are a limited amount of verified contacts per company.
- Winmo is a great resource for traditional ad agencies, with most of the daily insights be catered towards opportunities to become an AOR for a big consumer brand. For digital-specific agencies like our company, this is less helpful.
September 19, 2017
Winmo = Insider access to key industry trends+email info on prospects
Winmo is used by all those who touch business development and our supporting interns who constantly track account changes and industry information. We use Winmo for intelligence on pr, marketing, advertising agencies as well as big consumer brands. We often cross-reference Winmo to find contact and title information for potential prospects.
- Great for finding email addresses
- insider information on agency+brand parntership
- key personnel moves at agencies and brands
- Great job linking to and integrating outside info/sources (i.e., iSpot Tv)
- often times email addresses and titles are wrong/out-of-date
- Not all people are listed/available
- not all locations of different agencies are listed. I.e., They may have listings for the Detroit office but not Chicago
September 15, 2017
You should invest in Winmo!
I am the only member of the company who uses Winmo. Others have access to it, but I am the only one who utilizes it. I use Winmo to prospect companies that are considered vulnerable and contact the decision makers within that company. Winmo provides majority of the contact information needed for me to get my foot in the door. I have had a lot of success from this program and I highly suggest it.
- Provides contact information for companies
- Keeps up with current trends and vulnerable statuses
- Easy to navigate.
- User friendly.
- Sometimes the information is incorrect
- With the ever changing industry, sometimes information is out of date
- Lots of grammatical errors within Winmo's articles (not a big deal, but just a point).
September 14, 2017
An incredible tool for brand information and outreach!
Our sales team uses Winmo to look up information on different brands - media spend, contacts, location, etc. In addition, we use the filter quite a lot. This allows us to search brands by their location, social demographic and industry which is a vital part to what we do. Personally, I primarily use Winmo for pulling brand contacts.
- I love Winmo's filter feature. It's very easy to look up brands based on their social demographic, media spend, location or industry.
- The organization of brand contacts is great. It's easy to view the brand, company and the coordinating contacts. The names, emails, and other contact information of each person is listed in a way that is very easy to view.
- WinmoEdge is a fantastic feature. I get an email every morning that notes changes in the brand world.
- While the organization of brand contacts is great, sometimes the emails are missing or incorrect. If there was a way to better vet the contact information, that would be very helpful.
- I find that a lot of smaller brands missing. While the big money spenders are important, in my role I also do outreach to smaller brands. Adding more of these would be helpful!
September 08, 2017
Won't win more with Winmo
Winmo is leveraged by the Business Development team at the agency I work for. It equips the business development team with key information including company headquarters and locations, agency and media relationships, lead contact information and a daily report with sales insights on specific companies. Winmo also allows the Business Development team to submit research requests for specific information that is not already provided on the platform.
- Easy to use interface and search feature.
- Winmo Talk community promotes engagement between users, allowing another source for information.
- Accurate contact information.
- Insights are often public information.
- Some companies lack contact details or don't provide contact details for key decision makers.
September 08, 2017
Timely and Relevant Industry Updates
Our corporate sales department uses Winmo to help identify new prospects and keep tabs on the industry.
- Accurate and timely industry updates
- Detailed contact info for decision makers
- Too much information can be overwhelming
December 28, 2015
WInmo business!
I successfully use Winmo in ordert to drive revenue. It's critical to connect with decision making clients. Winmo allows our team seamless access to a well informed up-to date database. Winmo gave our team direct access to the main decision makers which in turn drove incremental revenue in 2015.
I highly recommend Winmo.
I highly recommend Winmo.
- Lead generation
- Client access
- Agency Access
- Contact details
- Correct titles
- Updated contact details
- Match contacts to their accounts