What users are saying about

AdDataExpress

5 Ratings

People.ai

1 Ratings

AdDataExpress

5 Ratings
Score 8 out of 101

People.ai

1 Ratings
Score 10 out of 101

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Likelihood to Recommend

AdDataExpress

It is much better to prospect brands and find appropriate contacts at a parent account, and not such a strong suit for agencies.
Bryan Silverman profile photo

People.ai

Well suited for face-paced, B2B selling/Account Management teams. Great for B2B marketers to not have to rely on the revenue team to "log their activity in salesforce". Not well suited for a pure reporting tool. Their out-of-the-box reports are powerful but limited to certain parameters
Benjamin Sternsmith profile photo

Feature Rating Comparison

Prospecting

AdDataExpress
6.6
People.ai
Identification of new leads
AdDataExpress
9.1
People.ai
List quality
AdDataExpress
6.4
People.ai
Ideal customer targeting
AdDataExpress
5.5
People.ai
Load time/data access
AdDataExpress
5.5
People.ai

Sales Intelligence Data Standards

AdDataExpress
7.3
People.ai
9.5
Contact information
AdDataExpress
7.3
People.ai
10.0
Company information
AdDataExpress
7.3
People.ai
9.0
Industry information
AdDataExpress
7.3
People.ai

Data Augmentation & Lead Qualification

AdDataExpress
4.1
People.ai
9.7
Lead qualification process
AdDataExpress
6.4
People.ai
Salesforce integration
AdDataExpress
2.7
People.ai
10.0
Company/business profiles
AdDataExpress
5.5
People.ai
Data hygiene
AdDataExpress
2.7
People.ai
9.0
Automatic data refresh
AdDataExpress
3.6
People.ai
10.0
Filters and segmentation
AdDataExpress
3.6
People.ai

Pros

  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Bryan Silverman profile photo
  • Automatic logging, zero touch
  • Great analytics to help coach your team (high and low performers)
  • Tells you exactly what brands your team is spending their time on
Benjamin Sternsmith profile photo

Cons

  • Updating who works on each brand from the brand side.
  • Updating who works on each brand from the agency side.
  • Not having to log in as often.
Bryan Silverman profile photo
  • I'd like to see more email publishing
  • I'd like to see it help us with our account plans so we can set up "custom lists" to track progress on focus accounts
Benjamin Sternsmith profile photo

Alternatives Considered

Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Bryan Silverman profile photo
I haven't seen anything like it
Benjamin Sternsmith profile photo

Return on Investment

  • Improved efficiency of prospecting.
  • Improved efficiency of finding emails and email syntax.
Bryan Silverman profile photo
  • Time back for the whole team. We don't log calls anymore, we just work.
  • Great insight into who on your team may be wasting time with low-impact customers. This is near impossible to measure without this tool.
  • Marketing data is always current so we email the right people vs relying on my teams (Sales, Marketing, anyone) to be data stewards.
Benjamin Sternsmith profile photo

Pricing Details

AdDataExpress

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

People.ai

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details