Adobe Audience Manager vs. Amazon CloudFront vs. Cloudimage

If you are already using multiple other pieces of the Adobe Experience Cloud stack, adobe audience manager is an easy choice. It allows for quick and easy data activation for your first and potentially brokered 2nd party data. However this product will likely be absorbed into the adobe experience platform (AEP) soon. In the end I would wait to see where adobe is truly headed with this product before investing heavily without additional heavy adobe investments.

Incentivized

Amazon CloudFront is the perfect solution for any type of company. If a company is small or medium size, CloudFront offers 1 TB monthly free bandwidth which is more than for any small and medium size companies. If we compare the speed of CloudFront with other CDN, CloudFront is way ahead of their competitors and with 1 TB free bandwidth. If someone is ready to invest time in CloudFront documentation then he/she definitely go for it.

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This software is well-suited when images are hosted on your own server, but it is less well suited when requiring the "full package" such as manipulations, hosting, uploader, etc.

• We are able to generate reports that provide valuable insights into potential customer behavior, allowing us to better focus our marketing efforts.
• By allowing us to understand who are key audiences are and how they overlap with other brands and products, AAM allows us to get a fuller picture of how we should target our audience.
• Reporting in AAM is wonderful in that it is easy to understand and exportable. The use of graphics and updates make it easier to share insights with various team members--even those with minimum experience in marketing and analytics.

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• if a website’s static data are based in New York City, people in Boston will get the content faster than people in San Francisco or Tokyo. The farther away customers are from a company’s data center, the slower the website or application loads. This problem can be fixed with a content delivery network like Amazon CloudFront
• When a visitor requests a file from your website, Amazon CloudFront automatically sends the request to a copy of the file at the nearest edge location. This results in faster download times.
• You may have great hosting but it doesn’t have the capacity or scalability offered by Google, Microsoft or Yahoo. The better CDNs like Amazon CloudFront offer higher availability, lower network latency and lower packet loss.
• Amazon CloudFront provides 24/7 email and phone support
• Amazon CloudFront Free Tier allows you to free up to 50 GB of data transfer and 2,000,000 HTTP and HTTPS requests / month for one year.

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• Great world-wide CDN
• Excellent image quality with extensive processing options
• Competitive pricing with progressive tiers
• Good defaults but well organized interface to configure everything precisely

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• Biggest challenge we faced is teaching the use of it to our employees how to use it. The UI Should be easy and to understand for all fields.
• The AdWords integration is not easy to do.
• UI is sometimes slow and doesn't load Analyticals for more than 24 hours.

Incentivized

• Kinda of costlier when compared to rivals providing the same service
• The setup of Distribution is kinda little complicated, need good exposure before setting up the service
• Sometimes we can go with S3 Delivery service rather than Cloudfront if the website is providing static content and its way cheaper

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• Pricing.
• Intermittent Dashboard Issues.
• Image resize traunches. So 100px windows of resizing rather than pixel-perfect rescaling to save on cache size/delivery volume.

Overall usability is great, as are most of Adobe's software. Maybe a UI refresh could make it a bit easier to do advanced functions or reporting but, overall, it works very well. This is something you take for granted with Adobe solutions because when you try another vendor you realize how bad it can be.

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Easy way to integrate a CDN within the AWS infrastructure. It allows further customization based on company needs.

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AAM has good support, but the support is not as available, due to waiting time and queue. The instructions presented are available, but it navigation is not easy between pages. However, instructions are usually direct and straightforward, but any underlying thoughts or questions won’t be easily answered without support from their service.

Incentivized

CloudFront is a good CDN solution. It can be a bit complicated to implement depending on your needs, but AWS tech support is great. You get to avoid a ton of upfront costs by going with CloudFront. It works best in conjunction with other AWS services in your infrastructure. Once you set it up, you won't need to do much to maintain it. It just works.

Incentivized

We have a single contact point, but CI has been immaculate with their support offering. Instantaneous and comprehensive.

I personally like the Adobe Audience Manager interface and it's easier to use for beginners. It also has some features that Google does not, nor do its other competitors. It is worth the money and time spent, overall. I feel like it gives a bigger and more in-depth picture to our company's audience than other programs.

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Amazon has always been creative and leading, and I have been using its services for years. They are very reassuring and have fast and responsive support--you can call them from any time zone to respond quickly. High security on servers, open hands on changes, and increasing and decreasing server resources and features.

We chose Cloudimage for the value for money, and the ability to link with our own hosting.

• Overall a Positive Return for Business who go All in on the Adobe Stack
• Solid work for brokering and anonymously sharing data between first and second parties
• The death of TRUE 3rd party data has lessened the effectiveness of all DMPs

Incentivized

• RoI for using CloudFront is immense. You can use it for all your certificate management and static asset management of your websites using CloudFront.
• It is as good or better than any other CDN provider with multi-region support across the world using AWS regions.

Incentivized

• Same or lower cost as before and more possibilities than before
• Using a GDPR respecting, European (French) based company
• Using more features like watermarking, fallback image, precise 404 handling

Incentivized