What users are saying about
43 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
36 Ratings
43 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.3 out of 100

Rebrandly

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
36 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.9 out of 100

Likelihood to Recommend

Adobe Social

Adobe Social is not well suited to any type of social publishing, reporting or listening, particularly on a large scale within a major enterprise. It can, on occasion, completely fail to do what is asked of it. Customer support is slow and representatives often don't even read the ticket properly and ask questions answered by the ticket.
Anonymous | TrustRadius Reviewer

Rebrandly

Rebrandly is a 10. It's the best tool of its kind. Other tools produce shortened links but do not allow for changes after they are produced. There is also the ability to add custom link shortening, based on domains that we own. This is very helpful, as it makes things appear more professional.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Adobe Social
2.3
Rebrandly
Boolean keyword searches
Adobe Social
2.0
Rebrandly
Filtering out noise/spam
Adobe Social
2.0
Rebrandly
Sentiment analysis
Adobe Social
2.0
Rebrandly
Broad channel coverage
Adobe Social
3.0
Rebrandly

Publishing

Adobe Social
3.0
Rebrandly
Content planning and scheduling
Adobe Social
4.0
Rebrandly
Audience targeting
Adobe Social
3.0
Rebrandly
Content optimization
Adobe Social
2.0
Rebrandly
Workflow management
Adobe Social
3.0
Rebrandly

Engagement

Adobe Social
2.0
Rebrandly
Automated routing and prioritization
Adobe Social
2.0
Rebrandly
Customer interaction histories
Adobe Social
2.0
Rebrandly
Bulk actions
Adobe Social
2.0
Rebrandly

Marketing

Adobe Social
2.0
Rebrandly
Lead generation
Adobe Social
2.0
Rebrandly
Content marketing
Adobe Social
2.0
Rebrandly
Paid media management
Adobe Social
2.0
Rebrandly
Campaigns and promotions
Adobe Social
2.0
Rebrandly

Channel coverage/integration

Adobe Social
2.9
Rebrandly
Twitter
Adobe Social
4.0
Rebrandly
Facebook
Adobe Social
3.0
Rebrandly
LinkedIn
Adobe Social
3.0
Rebrandly
Google+
Adobe Social
3.0
Rebrandly
Instagram
Adobe Social
3.0
Rebrandly
Pinterest
Adobe Social
3.0
Rebrandly
YouTube
Adobe Social
1.0
Rebrandly

Reporting/analytics

Adobe Social
2.0
Rebrandly
Campaign success analytics
Adobe Social
2.0
Rebrandly
Real-time tracking
Adobe Social
2.0
Rebrandly
Competitor analysis
Adobe Social
2.0
Rebrandly

Account management

Adobe Social
2.5
Rebrandly
Role-based user permissions & privileges
Adobe Social
3.0
Rebrandly
Mobile access
Adobe Social
2.0
Rebrandly

Pros

Adobe Social

  • Integration with Site Catalyst could be of benefit as long as a subject matter expert in both platforms provides guidance
  • Some of the terms reporting can be useful at times to determine overall reach of a campaign across platforms
  • Recent update to newest version did bring some noticable improvements.
Anonymous | TrustRadius Reviewer

Rebrandly

  • Let's you specify the domain name to something meaningful.
  • Can customize the short link name to make it clear what's it for.
  • The process is quick and you get your shortened URL in seconds.
  • Price is fairly reasonable, particularly if you manage a website with lots of pages that you need to share the links on.
Peggi Wolfe | TrustRadius Reviewer

Cons

Adobe Social

  • It would be great if Adobe scheduled video uploads for Twitter.
  • A time change in a social post automatically puts the post back to Level 1 of approvals. It can be a big hassle to have to start the process over for such a small change.
  • Adobe uses a different algorithm to measure engagement our company does. It would be great to upload your own algorithm into Adobe.
Anonymous | TrustRadius Reviewer

Rebrandly

  • The reporting feature is flat out awful. It would be great if there were just a dashboard where I could see stats and graphs with easily filterable views.
  • The UI could use some polish in the dashboard.
  • More sorting/filtering features when looking through links.
Dustin W. Stout | TrustRadius Reviewer

Likelihood to Renew

Adobe Social

Adobe Social 5.4
Based on 11 answers
I wasn't in charge of making the actual management decision, but I would absolutely renew Adobe Social. As I mentioned, it provides strong and in-depth analytics and listening tools. The reports that it generates are very thorough and easy to read. I loved the platform and would recommend it to anyone
Robert Randle | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Usability

Adobe Social

Adobe Social 2.1
Based on 2 answers
The new UX is gorgeous and overall usability of the tool has improved greatly, but there has also been an increase in slow loads and overall login issues.
Anonymous | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Support Rating

Adobe Social

Adobe Social 8.0
Based on 1 answer
The Adobe support team is really helpful. We have recently gone through a number of account reps since our favorite rep was promoted off of our account, so we are hoping for better service in our newest rep.
Anonymous | TrustRadius Reviewer

Rebrandly

Rebrandly 8.5
Based on 24 answers
Prompt and informative responses. Whereas many of their competitors use automated responses that require significant wait times to respond, Rebrandly have a much decreased response time which is vital for any business that is juggling many different tasks at the same time. This aspect of quality customer service is one of the primary reasons that we choose to use Rebrandly, and will continue to do so.
Anonymous | TrustRadius Reviewer

Online Training

Adobe Social

Adobe Social 6.0
Based on 1 answer
Training was long and a little confusing. While a number of features carried over, they were still covered in this elongated training. It would have been nice to have training tailored to experience level with the product.
Anonymous | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Implementation Rating

Adobe Social

Adobe Social 5.0
Based on 1 answer
The implementation was done during our POC. We had a very mixed experience here, and have had some issues arise since based on the way the tool was implemented. An Adobe employee went ahead and made a change to our account that was unauthorized (helpful for our implementation) which caused issues in on boarding another team who needed the same change, but could not get it done without costly Adobe certification
Anonymous | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Social

Hootsuite Enterprise is superior in many ways, but the biggest factor is probably that it is constantly evolving and adding new features, working directly with social media companies ahead of new releases. Adobe seems to have stopped developing their product.
Chris Cartwright | TrustRadius Reviewer

Rebrandly

Bit.ly and other services that shorten and manage links are great, but there are a few problems:
  • It can be expensive to add your own custom domain - with Rebrandly it's free.
  • With certain products, you aren't able to set the link text, which can lead to confusing links like my.short.link/ah74vt rather than the cleaner my.short.link/rebrandlyreview.
Liam Arbuckle | TrustRadius Reviewer

Return on Investment

Adobe Social

  • A bespoke report we created (and had to pay additional money to work with Adobe to create) paid dividends. It signaled to us that one of the characters in our show was receiving out-sized chatter - and we pivoted our marketing plans as a result.
  • It was awful for tracking realtime trends, stats and chatter.
Anonymous | TrustRadius Reviewer

Rebrandly

  • Now I don't need to send new links every time I do a new roster.
  • I can print cards and flyers with links on them and know that even if the source URL changes I'll be fine.
Marty Lofberg | TrustRadius Reviewer

Screenshots

Pricing Details

Adobe Social

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rebrandly

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Rating Summary

Likelihood to Recommend

Adobe Social
2.0
Rebrandly
9.9

Likelihood to Renew

Adobe Social
5.4
Rebrandly

Usability

Adobe Social
2.1
Rebrandly

Reliability and Availability

Adobe Social
7.0
Rebrandly

Performance

Adobe Social
5.0
Rebrandly

Support Rating

Adobe Social
8.0
Rebrandly
8.5

Online Training

Adobe Social
6.0
Rebrandly

Implementation Rating

Adobe Social
5.0
Rebrandly

Add comparison