What users are saying about
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Top Rated
74 Ratings
8 Ratings
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Score 6.7 out of 101

SpyFu

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Top Rated
74 Ratings
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Score 8.7 out of 101

Likelihood to Recommend

Advanced Web Ranking

My business works with clients from a variety of outlets, with budgets ranging from six figures down to triple digits (not kidding). There's a TON of analytical software out there, so speaking as a guy who has worked with them all (or at least quite a few) if your client is on a budget – particularly a startup – AWR is a great program to use. They've been around for a while, the desktop version is pretty bug-free and updates in real-time, and it's budget conscious.
No photo available

SpyFu

I would say if you are using it for advertising sales its a great tool. If you own your own business and want to see what the competition is doing it is also a great too. If you did not have a great need for assessing marketing/advertising budgets and campaigns then it would probably be less important.
Josh Heintschel profile photo

Feature Rating Comparison

SEO

Advanced Web Ranking
6.5
SpyFu
7.2
Keyword analysis
Advanced Web Ranking
4.9
SpyFu
8.6
Backlink management
Advanced Web Ranking
7.0
SpyFu
7.2
SERP ranking tracking
Advanced Web Ranking
7.5
SpyFu
7.2
Page grader
Advanced Web Ranking
7.1
SpyFu
6.4
Competitive analysis
Advanced Web Ranking
6.5
SpyFu
9.7
Site audit / diagnostics
Advanced Web Ranking
7.1
SpyFu
6.7
Site recommendations
Advanced Web Ranking
6.0
SpyFu
6.3
Task management
Advanced Web Ranking
6.1
SpyFu
5.3

SEO Channels

Advanced Web Ranking
7.0
SpyFu
7.0
Local SEO
Advanced Web Ranking
7.0
SpyFu
7.2
Social SEO
Advanced Web Ranking
6.5
SpyFu
6.2
Mobile SEO
Advanced Web Ranking
8.1
SpyFu
6.4
Global SEO
Advanced Web Ranking
6.5
SpyFu
8.0

SEO Platform & Account Management

Advanced Web Ranking
7.7
SpyFu
8.2
Multi-domain support
Advanced Web Ranking
8.0
SpyFu
8.2
Integration with web analytics tools
Advanced Web Ranking
7.5
SpyFu
8.2

Pros

Advanced Web Ranking

  • It only costs $49/month, which is great for clients that are working with limited budgets (they're cost-conscious!)
  • Its ease of use – I've worked with plenty of cloud-based rank tracking programs before, and AWR was by far one of the cleanest and easiest to navigate. I could use it on my iPad and the user-touch interface was pretty seamless.
  • The info is updated in real-time. We were able to show our clients their live data while in meetings. It made us look good, and it made our clients feel better about the service they were paying for.
No photo available

SpyFu

  • Discover profitable keywords.
  • Review competitor's well-performing ads.
  • Track your status on Google search results.
  • The best feature of Spyfu is called "Kombat," where you compare the keywords used by you and your competitors and can see which ones generate a lot of results for them, and which you're not currently using.
 Atilla Vekony profile photo

Cons

Advanced Web Ranking

  • The ability of the program to produce dashboards in web page format. While it can do this, it saves them out as HTML files on your hard drive or cloud server, which makes it super hard to share with others.
  • The cloud version is a bit more expensive, which offers the same tools as the desktop, which I found a little troublesome and it didn't make sense to me.
  • Their customer service was a little lacking. I had a couple of general questions and I was on hold for about 15 minutes...which isn't good when you're in the middle of a busy workday.
No photo available

SpyFu

  • It is overwhelming first to navigate through all the available reports, but it's great that you can have a live orientation with one of their team members.
 Atilla Vekony profile photo

Likelihood to Renew

Advanced Web Ranking

No score
No answers yet
No answers on this topic

SpyFu

SpyFu 10.0
Based on 10 answers
SpyFu offers such a great value proposition at such a low price, there simply isn't any justification for not using it as part of your tool arsenal when managing a search program.
No photo available

Support

Advanced Web Ranking

No score
No answers yet
No answers on this topic

SpyFu

SpyFu 8.0
Based on 1 answer
The support team at SpyFu works hard and stands by their product. They answer relatively quickly and have always been more than willing to help out when an issue has appeared. With this said, I have only used their customer/product support fleetingly because the platform performs what I need it to do. A lot of the questions that I have had are in help/support pages on the site.
Chandler Elmore profile photo

Alternatives Considered

Advanced Web Ranking

There's a ton of competition for AWR but in all honesty, if you're on a budget, I'd advise going with this one. It gets you pretty accurate results, updates their info in real time, and all for about $49/month base price. It's pretty good software for the money that you're paying
No photo available

SpyFu

I like the user experience better with SpyFu which overall was the deciding factor in my going with SpyFu
Sylvia Flores profile photo

Return on Investment

Advanced Web Ranking

  • It stayed within our client's allotted budget (which drives more business our way down the road!)
  • Updated information in real-time assures our clients that they get the most accurate information possible, as quickly as possible.
  • It's been only slightly detrimental to my workflow (which is one little drawback of the program) sometimes I have to enlist the help of a keyword generator (because i find the one with the program a bit lacking)
No photo available

SpyFu

  • SpyFu has helped us avoid mistakes in our SEO and PPC strategy.
No photo available

Pricing Details

Advanced Web Ranking

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

SpyFu

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

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