What users are saying about

Advanced Web Ranking

8 Ratings
Score 6.7 out of 101

WordTracker

13 Ratings
Score 7.3 out of 101

Add comparison

Likelihood to Recommend

Advanced Web Ranking

My business works with clients from a variety of outlets, with budgets ranging from six figures down to triple digits (not kidding). There's a TON of analytical software out there, so speaking as a guy who has worked with them all (or at least quite a few) if your client is on a budget – particularly a startup – AWR is a great program to use. They've been around for a while, the desktop version is pretty bug-free and updates in real-time, and it's budget conscious.
No photo available

WordTracker

Do you have a dependable keyword research tool? If you do not, this is a great place to develop a platform for your search. Do you have an SEO strategy in place? If not, WordTracker can help give you ideas for expanding that research through the referral term suggestion tool
Elise Phillips profile photo

Feature Rating Comparison

SEO

Advanced Web Ranking
6.5
WordTracker
8.1
Keyword analysis
Advanced Web Ranking
5.0
WordTracker
8.5
Backlink management
Advanced Web Ranking
7.0
WordTracker
4.0
SERP ranking tracking
Advanced Web Ranking
7.5
WordTracker
9.0
Page grader
Advanced Web Ranking
7.0
WordTracker
9.0
Competitive analysis
Advanced Web Ranking
6.5
WordTracker
8.0
Site audit / diagnostics
Advanced Web Ranking
7.0
WordTracker
9.0
Site recommendations
Advanced Web Ranking
6.0
WordTracker
8.0
Task management
Advanced Web Ranking
6.0
WordTracker
9.0

SEO Channels

Advanced Web Ranking
7.0
WordTracker
10.0
Local SEO
Advanced Web Ranking
7.0
WordTracker
10.0
Social SEO
Advanced Web Ranking
6.5
WordTracker
10.0
Mobile SEO
Advanced Web Ranking
8.0
WordTracker
10.0
Global SEO
Advanced Web Ranking
6.5
WordTracker
10.0

SEO Platform & Account Management

Advanced Web Ranking
7.7
WordTracker
8.5
Multi-domain support
Advanced Web Ranking
8.0
WordTracker
8.0
Integration with web analytics tools
Advanced Web Ranking
7.5
WordTracker
9.0

Pros

  • It only costs $49/month, which is great for clients that are working with limited budgets (they're cost-conscious!)
  • Its ease of use – I've worked with plenty of cloud-based rank tracking programs before, and AWR was by far one of the cleanest and easiest to navigate. I could use it on my iPad and the user-touch interface was pretty seamless.
  • The info is updated in real-time. We were able to show our clients their live data while in meetings. It made us look good, and it made our clients feel better about the service they were paying for.
No photo available
  • Keyword research for SEO and SEM
  • Keyword gap analysis
  • Multi source keyword research
Maddie Silver profile photo

Cons

  • The ability of the program to produce dashboards in web page format. While it can do this, it saves them out as HTML files on your hard drive or cloud server, which makes it super hard to share with others.
  • The cloud version is a bit more expensive, which offers the same tools as the desktop, which I found a little troublesome and it didn't make sense to me.
  • Their customer service was a little lacking. I had a couple of general questions and I was on hold for about 15 minutes...which isn't good when you're in the middle of a busy workday.
No photo available
  • UI
  • Data storage. Yes it would be nice to query all data which has ever entered your system.
  • Smarter query system
Maddie Silver profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
WordTracker7.9
Based on 3 answers
  • Good bang for the buck.
  • Makes the work flow easier by being able to extract data faster.
  • Quick for my team to learn how to use.
  • Lots of data. Really really lots of data.
  • Good for general SEM and SEO work. Nice overall for nationwide campaigns. Since we are not uber local, no worries on the lack of the data there
Maddie Silver profile photo

Alternatives Considered

There's a ton of competition for AWR but in all honesty, if you're on a budget, I'd advise going with this one. It gets you pretty accurate results, updates their info in real time, and all for about $49/month base price. It's pretty good software for the money that you're paying
No photo available
Word tracker was cheap to use, can be rolled out to a team quickly, and provides good data for Search engine optimization SEO and paid search management SEM. Word tracker uses multiple databases, and has a nice data set. There are others out there, but they are not as flexible, the data set is not as good, and many are more expensive.
Maddie Silver profile photo

Return on Investment

  • It stayed within our client's allotted budget (which drives more business our way down the road!)
  • Updated information in real-time assures our clients that they get the most accurate information possible, as quickly as possible.
  • It's been only slightly detrimental to my workflow (which is one little drawback of the program) sometimes I have to enlist the help of a keyword generator (because i find the one with the program a bit lacking)
No photo available
  • Fast way to get data = less time wasted time
  • Lots of accurate data
  • Cost effective for teams
Maddie Silver profile photo

Pricing Details

Advanced Web Ranking

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

WordTracker

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details