What users are saying about

Ahrefs

Top Rated
75 Ratings

Agency Analytics

8 Ratings
Score 8.5 out of 101

Ahrefs

Top Rated
75 Ratings
Score 9.1 out of 101

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Likelihood to Recommend

Agency Analytics

Agency Analytics is one of the best website rank tracking tools that I have used so far. I feel like it shows a great amount of insight into the fluctuation of ranking over time. This tool is extremely helpful for B2B marketing agencies where you need to be able to show progress to your clients. Also, the ability to see the results in a live SERPs page gets rid of the trouble of showing a client the live result when you're not next to each other.
Sarah Nelson profile photo

Ahrefs

This is a very comprehensive tool in terms of ability and information it provides. While it won't give you every link a site has, it will give you most of them and will provide you with the most up to date link information for any site compared to all of the other link crawl providers.
Joshua Titsworth profile photo

Feature Rating Comparison

SEO

Agency Analytics
7.9
Ahrefs
8.4
Backlink management
Agency Analytics
8.3
Ahrefs
9.5
SERP ranking tracking
Agency Analytics
9.7
Ahrefs
9.1
Page grader
Agency Analytics
7.0
Ahrefs
8.0
Competitive analysis
Agency Analytics
7.5
Ahrefs
9.2
Site audit / diagnostics
Agency Analytics
8.0
Ahrefs
8.7
Site recommendations
Agency Analytics
7.1
Ahrefs
7.7
Keyword analysis
Agency Analytics
Ahrefs
9.4
Task management
Agency Analytics
Ahrefs
5.6

SEO Channels

Agency Analytics
8.5
Ahrefs
8.0
Local SEO
Agency Analytics
8.7
Ahrefs
8.2
Global SEO
Agency Analytics
8.3
Ahrefs
9.2
Social SEO
Agency Analytics
Ahrefs
6.5
Mobile SEO
Agency Analytics
Ahrefs
8.3

SEO Platform & Account Management

Agency Analytics
10.0
Ahrefs
8.6
Integration with web analytics tools
Agency Analytics
10.0
Ahrefs
8.1
Multi-domain support
Agency Analytics
Ahrefs
9.1

Pros

  • Tracks and visualizes keyword rankings on Bing and Google.
  • Audits a website to identify opportunities to improve search engine rankings.
  • A one-stop place to see all marketing data.
  • Connects with most of Google's marketing data tools.
Jason Montoya profile photo
  • Backlink reports detail gains and losses, which is particularly useful if you're trying to remove bad backlinks.
  • It reviews on-page elements and helps identify how a page could be improved (such as load time.)
  • The tracking capabilities let us see historical data about how website rankings have improved or declined.
Amanda Tessier profile photo

Cons

  • I wish that the monthly emailed reports were customizable like the dashboard and more interactive for the customer.
  • I think that there are some other things that would be neat to add, but aren't something that is "missing". For example, it would be awesome if we could have preset permissions for adding users to reports instead of needing to un-click everything we don't want the client to see.
Sarah Nelson profile photo
  • The fee only covers a single user license. Other tools (that cost less, at that) will allow multiple users. Right now the delta isn't high enough for me to switch, but if I had to consider a larger team we may give up the tool.
Evan Kubitschek profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
Ahrefs8.0
Based on 4 answers
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
No photo available

Usability

No score
No answers yet
No answers on this topic
Ahrefs7.0
Based on 1 answer
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
No photo available

Alternatives Considered

We stopped using RavenTools because the report rendering was ridiculously slow.
Gene Sower profile photo
Generally these two products offer the same features, but Ahrefs updates far faster meaning their metrics are more relevant.
Zach Bowers profile photo

Return on Investment

  • Very affordable at $99 a month. While we don't charge clients for it we only offer it for our premium, full-service accounts.
  • It makes the work we do "official" and substantiates the work we do.
  • I feel it legitimizes our SEO work.
Gene Sower profile photo
  • ROI is definitely positive, as the price is relatively low for such a useful tool. It's hard to quantify the positive impact Ahrefs had on our projects, but it was definitely very helpful (in finding reasons for sudden drops in rankings and discovering new strategies by just looking at competitors using Ahrefs).
No photo available

Pricing Details

Agency Analytics

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Agency Analytics Editions & Modules
Agency Analytics
Edition
Freelancer
$49
Agency
$99
Enterprise
$249
Unlimited
$499
Additional Pricing Details

Ahrefs

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Ahrefs Editions & Modules
Ahrefs
Additional Pricing Details