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Score 8.4 out of 101
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Score 9.3 out of 101

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Likelihood to Recommend

Agency Analytics

Agency Analytics is one of the best website rank tracking tools that I have used so far. I feel like it shows a great amount of insight into the fluctuation of ranking over time. This tool is extremely helpful for B2B marketing agencies where you need to be able to show progress to your clients. Also, the ability to see the results in a live SERPs page gets rid of the trouble of showing a client the live result when you're not next to each other.
Sarah Nelson profile photo

WooRank

WooRank is a great marketing tool that is well suited for finding out ways to improve a website's search engine optimization. It isn't suited for much more outside of that. The only people I can see using this tool are digital marketers and website designers who are putting out really good websites.
Rachel Hensley profile photo

Feature Rating Comparison

SEO

Agency Analytics
7.9
WooRank
7.4
Backlink management
Agency Analytics
8.3
WooRank
8.4
SERP ranking tracking
Agency Analytics
9.7
WooRank
3.6
Page grader
Agency Analytics
7.0
WooRank
9.6
Competitive analysis
Agency Analytics
7.6
WooRank
5.0
Site audit / diagnostics
Agency Analytics
8.0
WooRank
9.6
Site recommendations
Agency Analytics
7.0
WooRank
7.0
Keyword analysis
Agency Analytics
WooRank
8.8
Task management
Agency Analytics
WooRank
7.0

SEO Channels

Agency Analytics
8.5
WooRank
6.2
Local SEO
Agency Analytics
8.7
WooRank
8.6
Global SEO
Agency Analytics
8.3
WooRank
5.0
Social SEO
Agency Analytics
WooRank
3.8
Mobile SEO
Agency Analytics
WooRank
7.4

SEO Platform & Account Management

Agency Analytics
10.0
WooRank
6.0
Integration with web analytics tools
Agency Analytics
10.0
WooRank
4.0
Multi-domain support
Agency Analytics
WooRank
8.0

Pros

  • I love the keyword "pool" system that Agency Analytics uses. We purchase a certain number of keywords (6,000) and then we can spread those across our accounts as we see fit. If we need more keywords for another company, we can remove them from an existing one without losing them. That also means that we can change keywords, add keywords, and remove keywords instantly from reports without waiting 30 days for them to re-run.
  • The customizability of the dashboard is new and awesome. We are able to create dashboard templates to use for our clients that shows exactly what we want it to. It also allows us to add text and links to explain certain aspects that might not be readily understandable to people outside the industry.
  • I also really appreciate the ability to send clients their own logins to the site. We add clients in as users to view their own reports at any time.
  • Agency Analytics runs results all day long and allows you to hover over the result to view more information as well as click to view the result in the SERPs.
Sarah Nelson profile photo
  • WooRank tells you if the website needs improvement on the website title tag and meta description.
  • WooRank says if you have any alt attributes missing.
  • Woorank gives you insight into if your website is mobile friendly!
Rachel Hensley profile photo

Cons

  • I wish that the monthly emailed reports were customizable like the dashboard and more interactive for the customer.
  • I think that there are some other things that would be neat to add, but aren't something that is "missing". For example, it would be awesome if we could have preset permissions for adding users to reports instead of needing to un-click everything we don't want the client to see.
Sarah Nelson profile photo
  • WooRank has room to approve on picking up blog posts that aren't labeled on the blog page. It should just base if they have a blog on if they are consistently updating the content on the website.
  • I wish the WooRank free version could be used on more than 10 sites in a day.
Rachel Hensley profile photo

Alternatives Considered

We still use BrightLocal to build citations and show our clients their Google My Business ranking placement. However, I like Agency Analytics better for their website ranking tool. I also like that Agency Analytics allows us to add clients as users to their campaign. Overall, I feel that Agency Analytics is a better website reporting tool.
Sarah Nelson profile photo
I prefer WooRank over SEMRush because Woorank is easy to use and has a clean interface. It also never stalls and is easy to use for everyone versus just having too much information sometimes that isn't even relevant to the improvement of the site.
Rachel Hensley profile photo

Return on Investment

  • Very affordable at $99 a month. While we don't charge clients for it we only offer it for our premium, full-service accounts.
  • It makes the work we do "official" and substantiates the work we do.
  • I feel it legitimizes our SEO work.
Gene Sower profile photo
  • It has had a positive Return on Investment because it's great to run a client site before the first meeting in order to show that you are knowledgeable about their site and can go into a meeting with a list of improvements.
Rachel Hensley profile photo

Pricing Details

Agency Analytics

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Agency Analytics Editions & Modules
Agency Analytics
Edition
Freelancer
$49
Agency
$99
Enterprise
$249
Unlimited
$499
Additional Pricing Details

WooRank

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
WooRank Editions & Modules
WooRank
Additional Pricing Details