What users are saying about

Ahrefs

Top Rated
76 Ratings

WordTracker

13 Ratings

Ahrefs

Top Rated
76 Ratings
Score 9.1 out of 101

WordTracker

13 Ratings
Score 7.3 out of 101

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Likelihood to Recommend

Ahrefs

Ahrefs has great prices for the data they provide. As a freelancer, I know there are cheaper options, but they do not provide the backlink data that Ahrefs provides. As an in-house SEO, I believe that Ahrefs is a must for research. If I had one SEO tool, it would be Ahrefs because it has most SEO tools all in its suite.
Mitch Lee profile photo

WordTracker

Good bang for the buck. Access to nice data setsGood for SEO and SEO / Paid Search / PPCGreat for all groups of all sizes. Easy to export data.It gives you data which Google used to give you.Not so good for local search, uber specific categories, or international search. Since the data is 30 days old, it is not good for instant search campaigns, but is great for SEO and long tail SEM
Maddie Silver profile photo

Feature Rating Comparison

SEO

Ahrefs
8.4
WordTracker
8.1
Keyword analysis
Ahrefs
9.4
WordTracker
8.5
Backlink management
Ahrefs
9.5
WordTracker
4.0
SERP ranking tracking
Ahrefs
9.1
WordTracker
9.0
Page grader
Ahrefs
8.0
WordTracker
9.0
Competitive analysis
Ahrefs
9.2
WordTracker
8.0
Site audit / diagnostics
Ahrefs
8.7
WordTracker
9.0
Site recommendations
Ahrefs
7.7
WordTracker
8.0
Task management
Ahrefs
5.6
WordTracker
9.0

SEO Channels

Ahrefs
8.0
WordTracker
10.0
Local SEO
Ahrefs
8.2
WordTracker
10.0
Social SEO
Ahrefs
6.5
WordTracker
10.0
Mobile SEO
Ahrefs
8.3
WordTracker
10.0
Global SEO
Ahrefs
9.2
WordTracker
10.0

SEO Platform & Account Management

Ahrefs
8.6
WordTracker
8.5
Multi-domain support
Ahrefs
9.1
WordTracker
8.0
Integration with web analytics tools
Ahrefs
8.1
WordTracker
9.0

Pros

  • The index of links updates very often
  • The export features allow easy data cross analysis with other data sources
  • The price is well worth the return of service and usefulness
No photo available
  • Over the years I have learned that WordTracker's KEI is particularly good at revealing a keyword's relative value.
  • WordTracker finds related search terms which helps us develop a more comprehensive keyword strategy.
  • WordTracker also enables practical sorting across columns which helps us select competitive keywords quickly.
  • We use WordTracker frequently in our first phases of keyword research and have found it to be very solid.
  • This tool provides us with data to support our recommendations for changes that may need to be made to be successful in the SERPs and is also helpful in explaining our overall strategy to our clients.
Elise Phillips profile photo

Cons

  • Ahref's keyword analyzer is not as strong as its competitors. Depending on the plan you have, it may limit to number of queries attributed to the property you're researching.
Amanda Tessier profile photo
  • Cumulative month data or seasonal data would be appreciated.
Elise Phillips profile photo

Likelihood to Renew

Ahrefs8.0
Based on 4 answers
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
No photo available
WordTracker7.9
Based on 3 answers
It is useful for both ourselves and clients
Bailie Losleben profile photo

Usability

Ahrefs7.0
Based on 1 answer
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

Ahrefs and SpyFu compliment each other. Ahrefs is better for backlinks and overall performance tracking. SpyFu is the leader for keyword analysis, especially with their combat tool. Conductor strives to replace or supplement Webmaster Tools and Google Analytics and build custom reporting, particularly for agencies. Ahrefs is a strong tool to support any marketing team that is building an organic presence.
Amanda Tessier profile photo
WordTracker was selected because of its dependability over time and results.
Elise Phillips profile photo

Return on Investment

  • Ahrefs has literally been the most powerful tool in my pocket for converting potential clients. They can't deny what I show them using AHREFS. It's a winner!
Caleb Kingston profile photo
  • This tool has had nothing but a positive impact on our business and helps us tend to our clients everyday.
Elise Phillips profile photo

Pricing Details

Ahrefs

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

WordTracker

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details