Alexa Internet (discontinued) vs. Fullstory

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Alexa Internet (discontinued)
Score 7.9 out of 10
N/A
Alexa.com or Alexa Internet was a web analytics toolkit built around traffic metrics to drive competitive intelligence and strategic insight. A subsidiary of Amazon, Alexa.com has been shut down and is no longer available, since May 2022.N/A
Fullstory
Score 8.9 out of 10
N/A
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions by injecting digital behavioral data into their analytics stack. The technology's behavioral data transforms digital visit into actionable insights.N/A
Pricing
Alexa Internet (discontinued)Fullstory
Editions & Modules
No answers on this topic
Business
Contact Sales
Enterprise
Contact Sales
Offerings
Pricing Offerings
Alexa Internet (discontinued)Fullstory
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Alexa Internet (discontinued)Fullstory
Top Pros
Top Cons
Features
Alexa Internet (discontinued)Fullstory
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Alexa Internet (discontinued)
-
Ratings
Fullstory
5.6
19 Ratings
28% below category average
Responsive Design for Web Access00 Ratings6.717 Ratings
Mobile Application00 Ratings6.910 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings6.913 Ratings
Mobile App Analytics00 Ratings6.412 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Alexa Internet (discontinued)
-
Ratings
Fullstory
8.4
49 Ratings
8% below category average
Heatmap tool00 Ratings8.737 Ratings
Click analytics00 Ratings8.044 Ratings
Scroll maps00 Ratings8.533 Ratings
Form fill analysis00 Ratings8.726 Ratings
Conversion tracking00 Ratings8.228 Ratings
Goal tracking00 Ratings6.823 Ratings
Funnel Analysis00 Ratings7.534 Ratings
Session Recording and Replay00 Ratings9.848 Ratings
User Segmentation00 Ratings9.243 Ratings
Best Alternatives
Alexa Internet (discontinued)Fullstory
Small Businesses
Serpstat
Serpstat
Score 9.6 out of 10
Smartlook
Smartlook
Score 8.3 out of 10
Medium-sized Companies
Matomo Analytics
Matomo Analytics
Score 9.4 out of 10
Contentsquare
Contentsquare
Score 8.9 out of 10
Enterprises
Matomo Analytics
Matomo Analytics
Score 9.4 out of 10
Contentsquare
Contentsquare
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Alexa Internet (discontinued)Fullstory
Likelihood to Recommend
8.0
(8 ratings)
9.1
(72 ratings)
Likelihood to Renew
9.0
(1 ratings)
9.7
(9 ratings)
Usability
-
(0 ratings)
10.0
(1 ratings)
Availability
-
(0 ratings)
9.0
(1 ratings)
Performance
-
(0 ratings)
8.0
(1 ratings)
Support Rating
9.0
(2 ratings)
8.3
(61 ratings)
Implementation Rating
-
(0 ratings)
7.5
(56 ratings)
Configurability
-
(0 ratings)
7.0
(1 ratings)
Ease of integration
-
(0 ratings)
9.0
(1 ratings)
Product Scalability
-
(0 ratings)
8.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
Alexa Internet (discontinued)Fullstory
Likelihood to Recommend
Discontinued Products
I recommend Alexa for small businesses where you don't need much customization. Otherwise, I think big companies should implement their own tools.
Read full review
Fullstory
It was extremely useful in identifying places in our product where things weren't functioning, or where it looked like action was available to the end user but in reality, it was not and therefore caused lots of confusion. It doesn't help as much in other scenarios to see what catches a user's Eye or where they go if they leave our application as well as an actual in-person interview would help with eye-tracking software.
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Pros
Discontinued Products
  • It sources website analytics for most websites we're interested in tracking.
  • Each website's dashboard is easy to understand and pull numbers from.
  • We can get very nitty gritty with the numbers we're pulling or keep it simple by just pulling basic website visitor stats.
Read full review
Fullstory
  • Tracks users' online experiences from start to finish.
  • Makes it easy to share a customer's experiences with the rest of my team.
  • Allows me to use different methods to find evidence of a customer's experience.
  • Shows page insights via segmentation that help me know where to improve my site.
  • Tracks error clicks and dead clicks for quick insights into site improvements.
  • Integrates with HelpScout for easy access to customer problem-solving.
Read full review
Cons
Discontinued Products
  • Hidden costs may end up losing lot of money, Pricing model is not good
  • API calls fail sometimes
  • Website suggestions are irrelevant sometimes
Read full review
Fullstory
  • The ramp-up time to learn the entire product can take a little while. There are just so many absolutely wonderful tools and different ways to look at the same type of information that it can take a new user a few weeks to understand and then more time to master. However, FullStory has a ton of training resources to help with that! A lot of my own teammates have taught themselves FullStory through those training resources.
  • The UX of the product is totally wonderful, but there are tiny things that make getting to certain parts of the product slightly more challenging (like clicking into a modal in a modal). Sometimes buttons or links are placed out of my field of view, but those are minor things I notice because I work in UX.
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Likelihood to Renew
Discontinued Products
No answers on this topic
Fullstory
It's been a phenomenal tool for us; every department that uses it has found something new and unexpected that it can do that they're really excited about. Even if we *only* used it for bug triage, it would be worth our time and money. The fact that we can use it for so many other things as well--gauging how customers interact and use our site, identifying UI problems, etc.--is above and beyond
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Usability
Discontinued Products
No answers on this topic
Fullstory
Because everything seems to be easy to find and it doesn't take long at all to learn how to use the product
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Reliability and Availability
Discontinued Products
No answers on this topic
Fullstory
We've never had issues with availability
Read full review
Performance
Discontinued Products
No answers on this topic
Fullstory
It seems the performance is really good and always loads quickly
Read full review
Support Rating
Discontinued Products
It is well structured for Internet analytics and traffic data.
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Fullstory
They have been overall pretty responsive and proactive. The tool is pretty straightforward to use. Most of the questions we have had to work with them on our how to use new features or adjust our integration to ensure we are gathering all the data from all of our tools.
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Implementation Rating
Discontinued Products
No answers on this topic
Fullstory
To successfully implement FullStory, it is important to plan your implementation carefully by defining your goals and user segments. You should also use tags and filters to analyze your user data, train your team to use FullStory effectively, and use FullStory in conjunction with other analytics tools to get a more complete picture of your user's behavior. By following these tips, you can gain valuable insights into your users' behavior and experiences, and use this information to improve your website or application.
Read full review
Alternatives Considered
Discontinued Products
If you want to focus only on your own web analytics, then Google Analytics is the way to go as no product will give you more accurate data. However, what Google Analytics cannot do is the competitive analysis functionality, which is where a product like Alexa comes in. It's about on par with SimilarWeb in many ways, they just go about the analytics in slightly different ways. Really, it comes down to personal preference as to which you prefer. Thankfully both offer free trials so you can test out the platforms before fully committing. SimilarWeb may be a bit better in terms of mobile web data.
Read full review
Fullstory
Smartlook is software that records users on a website
and mobile app. Finding useful information within thousands of recordings is
made quick and easy with features that help you accomplish this. I have chosen FullStory because it is easier to use and has more advanced features compared to Smartlook.
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Scalability
Discontinued Products
No answers on this topic
Fullstory
Full story was easy to scale with the growth of our teams and organisation
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Return on Investment
Discontinued Products
  • I am ready to write a full blown Alexa skill application to make money
  • I got exposed to the Web development environment of Amazon web service by learning Alexa
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Fullstory
  • Triage for front end bugs - FullStory can sometimes help you spot a bug in action much more quickly than trying to recreate it on your own
  • Observing customers use new features and understanding why a new feature may be performing better or worse than expected
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ScreenShots

Fullstory Screenshots

Screenshot of AI-generated Summaries used to Take Action More QuicklyScreenshot of a Visualization of Behavioral Data with Custom DashboardsScreenshot of Ready-made for AI Behavioral Data Straight to the organization's Data EcosystemScreenshot of Fullstory's Session Replay, Combined with Dev ToolsScreenshot of Mobile App Behavioral Data