Allegrow vs. Litmus

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Allegrow
Score 9.0 out of 10
N/A
Allegrow is a platform for inbox placement optimization - this means optimizing demand generation, so more emails to prospects and customers land in the primary inbox, not spam or unfocused folders. On implementation of Allegrow, the user will be able to calculate from real-time data what percentage of outbound emails are landing in spam folders and use interactions, insights and content testing inside the platform to improve the user's sender reputation over time. This can drive improved open…N/A
Litmus
Score 8.9 out of 10
N/A
As a core component of an organization's marketing tech stack, Litmus allows users to create, personalize, test, review, and analyze every email sent.
$99
per month
Pricing
AllegrowLitmus
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AllegrowLitmus
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsLitmus offers different plan types to fit various needs, offering monthly and annual plans, as well as fully customizable Enterprise plans.
More Pricing Information
Features
AllegrowLitmus
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Allegrow
-
Ratings
Litmus
5.1
304 Ratings
45% below category average
WYSIWYG email editor00 Ratings6.726 Ratings
Dynamic content00 Ratings7.017 Ratings
Ability to test dynamic content00 Ratings8.4193 Ratings
Landing pages00 Ratings2.63 Ratings
A/B testing00 Ratings1.84 Ratings
Mobile optimization00 Ratings9.1296 Ratings
Email deliverability reporting00 Ratings7.3214 Ratings
List management00 Ratings1.82 Ratings
Triggered drip sequences00 Ratings1.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Allegrow
-
Ratings
Litmus
6.9
196 Ratings
11% below category average
Dashboards00 Ratings5.610 Ratings
Standard reports00 Ratings8.3195 Ratings
Custom reports00 Ratings6.8135 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Allegrow
-
Ratings
Litmus
8.2
293 Ratings
1% below category average
URL Validation00 Ratings7.7217 Ratings
Link Tracking00 Ratings7.9186 Ratings
Spam Testing00 Ratings8.0218 Ratings
Email Previews00 Ratings9.2291 Ratings
Best Alternatives
AllegrowLitmus
Small Businesses
Twilio SendGrid
Twilio SendGrid
Score 7.3 out of 10
ReachMail
ReachMail
Score 8.4 out of 10
Medium-sized Companies
Everest (Return Path + 250ok)
Everest (Return Path + 250ok)
Score 8.6 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Everest (Return Path + 250ok)
Everest (Return Path + 250ok)
Score 8.6 out of 10
Emma by Marigold
Emma by Marigold
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AllegrowLitmus
Likelihood to Recommend
9.0
(2 ratings)
9.1
(316 ratings)
Likelihood to Renew
-
(0 ratings)
9.5
(23 ratings)
Usability
-
(0 ratings)
9.9
(18 ratings)
Availability
-
(0 ratings)
9.1
(6 ratings)
Performance
-
(0 ratings)
7.4
(6 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
In-Person Training
-
(0 ratings)
9.0
(1 ratings)
Online Training
-
(0 ratings)
8.2
(2 ratings)
Implementation Rating
-
(0 ratings)
9.1
(10 ratings)
Configurability
-
(0 ratings)
8.7
(4 ratings)
Ease of integration
-
(0 ratings)
10.0
(2 ratings)
Product Scalability
-
(0 ratings)
8.6
(6 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(4 ratings)
Vendor pre-sale
-
(0 ratings)
9.2
(3 ratings)
User Testimonials
AllegrowLitmus
Likelihood to Recommend
Allegrow
It's well suited for small businesses who don't have a large email list (less than 20K size), on a budget, and wants a simple solution to warm up their domain and IP. It's less appropriate if you plan on sending emails to a large list because the pricing can be a bit too expensive. As a side note, if you send more than 20K emails per month, for every 1,000 emails, you need to connect a different email address to Allegrow. Given they allow 5 accounts, this can add up very quickly which will push you into the next pricing plan.
Read full review
Litmus Software
Litmus is great for catching rendering issues over other email clients. We send test emails but don't see how they will display on all clients until we plug the code into Litmus. When putting together quarter reports for each campaign, it is a bit of a hassle to get all the reporting needed from pixels, as some of it must be taken from the page manually.
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Pros
Allegrow
  • Improved deliverability
  • Improved email send rate
  • Learning and understanding spam filters
Read full review
Litmus Software
  • Emulation of 100s of email clients by pasting HTML email code into their builder
  • The UI for navigating the build tools, analytics, and other functions are intuitive and easy to learn.
  • They have amazing weekly newsletters that go deep into email trends, benchmarks, and very practical tips. They are well-written.
Read full review
Cons
Allegrow
  • Less disturbance to mail due to the amount of emails being received in the inbox
Read full review
Litmus Software
  • It would be great if there was an integration where we could make necessary changes in Litmus and update Klaviyo.
  • A better understanding of ways to optimize - things may be good as is, but what are ways that we can improve it for a better-sending reputation?
  • Sometimes the app in Chrome is clunky.
Read full review
Likelihood to Renew
Allegrow
No answers on this topic
Litmus Software
It's offering me more than any other email proof software I've heard of! I also really appreciate how Litmus gives back to the email development community via their content creation. I want better marketing and marketing email in the world, and Litmus is working towards that goal. So, yeah, they're good folks with a good product!
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Usability
Allegrow
No answers on this topic
Litmus Software
Litmus has integrations that make the software an integrated part of my work every day. Being able to test right within my email builder is just brilliant. Daily I also use the web interface to review analytics and spam testing. Overall it is one of the pieces of software I use daily without any complaints or issues.
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Reliability and Availability
Allegrow
No answers on this topic
Litmus Software
We have never had a problem with Litmus being unavailable so I would say their availability is fantastic. There might have been one time years ago that the site was down briefly but it also might have been a server issue on my end. Either way, Litmus was back up and running in a very short time
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Performance
Allegrow
No answers on this topic
Litmus Software
As with all technology, there are inevitably use-cases where you are unable to get to your original goal without some good old-fashioned experimenting. Some situations will (and are) more urgent which complicates an effective integration of a new process or a new team using an existing process but the "issues" are regularly resolved by re-starting the process specific to when Litmus is introduced to a project. If it doesn't come out the way you're anticipating, run it again and verify there is an issue before declaring all is lost
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Support Rating
Allegrow
Allegrow's support team is second to none. After spending months back and forth via email correspondences, the pending issue was the direct fault of my email configuration SPF record. All this time spent was cause by me not them. They were kind enough to offer unrelentless support with ample details.They truly and genuinely care about each customer. Don't matter how big or small. One of their reps. is an all star as he held my hand every step of the way.All and all, I highly recommend Allegrow for warming up your domain and IP because their support wont leave you hanging like other services I used before!God bless you guys tremendously!
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Litmus Software
No answers on this topic
In-Person Training
Allegrow
No answers on this topic
Litmus Software
It was very informative one on one session for me. I was able to use Litmus without any issues.
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Online Training
Allegrow
No answers on this topic
Litmus Software
It has all the required information.
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Implementation Rating
Allegrow
No answers on this topic
Litmus Software
It was quick and easy to get up and running. We were able to use the platform not long after getting it up and running.
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Alternatives Considered
Allegrow
I havent used other Allegrow alternatives. I chose Allegrow because of their lifetime deal on AppSumo and they were the only warm up email services I knew about at the time.
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Litmus Software
We currently use both Everest and Litmus. In my opinion, the way our team uses Litmus would rank in second place compared to Everest. Everest not only reports on deliverability, feedback loops, spam traps, block listings, domain and IP reputation, and so much more, but it also shows inboxing trends for our brands and competitors, AND it has (almost) the same pre-send rendering checks as Litmus (i.e. rendering HTML across mailbox providers, mobile and tablet devices, and desktops).
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Scalability
Allegrow
No answers on this topic
Litmus Software
With our enterprise account, scalability is not an issue. I have not yet seen or heard of significant issues with user access, API connections for integrations etc. This includes down time for "Scheduled Maintenance" as some providers call them, Litmus has the technology backing to support a global team with a 24-hour workday across regions
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Return on Investment
Allegrow
  • Improved deliverability of emails
  • Deliverability improved by 24% on average across several email accounts
Read full review
Litmus Software
  • Litmus has positively helped us to be able to measure email performance metrics and provide stakeholders insights on what email content is resonating with clients
  • Litmus has helped us to ensure our emails are error free by providing us with an overview of whether each email meets the requirements for optimal email performance and delivery
Read full review
ScreenShots

Litmus Screenshots

Screenshot of Litmus Personalize Essentials, with live polls to give subscribers a voice and drive email engagement.Screenshot of Litmus Email Guardian, featuring 24/7 link monitoring to safeguard emails.Screenshot of Litmus' integrated insights reports, that can automatically combine metrics from Salesforce Marketing Cloud with subscriber engagement insights from Litmus.Screenshot of campaign preview, available in 100+ popular email clientsScreenshot of Litmus' inbox previewing and feedback tools, that help users to spot and fix issues early.