Get on the Litmus bus
Updated September 24, 2021
Get on the Litmus bus
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Litmus
I currently utilize Litmus to test the functionality of our emails across multiple email providers to ensure they will display properly. Before we had no idea how the end result was looking for our users, but by using Litmus to test every email, we can send our emails with confidence knowing how they will look.
Pros
- Analytics tracking
- Email displays
- Spam filter
- First impressions
Cons
- Adding an email builder function similar to Stripo.
- Analytics could be more detailed.
- Error detection in code.
- Time saved testing emails.
- Not worrying about how emails looked in platforms our clients weren't using.
- Better understanding of performance metrics.
Not applicable.
It gives us a better understanding of where we are better served to utilize calories on emails since we're only a three-person team. If I know that none of our clients are using Lotus Notes to receive our emails, then I don't have to waste any time or effort trying to troubleshoot what the problem is with that platform.
To be honest, Litmus' Proof is not a feature that myself or the rest of my team has used yet. Therefore I cannot give a fair review of this aspect.
I use Stripo to build all of our emails and then take that code into Litmus to add analytics tracking and test how the emails will display across multiple platforms. To me, this process works fine as Stripo's building capabilities are far better than Litmus but they have no testing and analytic capabilities compared to Litmus.
Do you think Litmus delivers good value for the price?
Yes
Are you happy with Litmus's feature set?
Yes
Did Litmus live up to sales and marketing promises?
Yes
Did implementation of Litmus go as expected?
Yes
Would you buy Litmus again?
Yes
Litmus Feature Ratings
Using Litmus
1 - Multimedia design specialist
- Email testing
- Spam testing
- Analytics
- The ability to incorporate GIFs in our emails
- Test what design layouts work and what doesn't
- Save templates for future use
- Continued testing across platforms
- Utilizing proof to reduce review time
- Stay current on industry trends and practices
Evaluating Litmus and Competitors
- Price
- Product Features
- Product Usability
The entire reason we decided to go with Litmus years ago was because we we're basically walking around blind when it came to what our emails looked like on various different browsers. We also had no real idea what platforms our clients were using, was anybody accessing them on mobile, or how the emails even looked on mobile. Litmus helped shed light on all of our concerns and then some.
Nothing comes to mind. Going with Litmus was and continues to be one of the best decisions we've made as an organization.
Litmus Implementation
- Implemented in-house
- Nothing
Litmus Training
- no training
Yes, it is very easy to understand without training if you have a basic knowledge of software and how it works. A complete novice might need to get some basic level of training, but I wouldn't imagine it would take a great deal. I personally learn best by figuring it out on my own sometimes, so if that's your style then I would recommend just jumping in.
Configuring Litmus
As is works just fine.
No - we have not done any customization to the interface
No - we have not done any custom code
Not applicable.
Litmus Support
| Pros | Cons |
|---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
We did not purchase premium support.
To be completely honest I have never had an issue with Litmus Software that required me to reach out to someone in support. I think that in and of itself speaks volumes for the product they offer. Everything has worked straight forward with no issues for years now. I have no doubt though that should an issue arise, Litmus would take care of it without delay.
Using Litmus
| Pros | Cons |
|---|---|
Like to use Relatively simple Easy to use Well integrated Consistent Quick to learn Convenient Feel confident using Familiar | None |
- Builder
- Testing
- Analytics
- None
Yes, but I don't use it
Litmus Reliability
Integrating Litmus
- None that I can think of
- File import/export
None
Honestly can't say in regards to this.
Relationship with Litmus Software
Not applicable.
Not applicable.
Upgrading Litmus
- Not sure any apply we have continued to use the same base features that Litmus offers online.
Comments
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