Ambassador Referral Marketing Platform vs. Referral Factory

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ambassador Referral Marketing Platform
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
Ambassador is a referral marketing platform for teams to increase new customer acquisition, referrals and revenue by leveraging word-of-mouth. Ambassador automated enrolling, tracking, rewarding and managing customers, affiliates, influencers, partners and fans. Ambassador was acquired by Intrado (West Corporation) October 2018 and became an Intrado company, but then Ambassador was acquired by i2H in 2021, and is now currently available standalone, and supported by i2H.
$99
per month
Referral Factory
Score 9.4 out of 10
Small Businesses (1-50 employees)
Plug-and-play software to build and track customer referral programs, officially certified by HubSpot. Offers a drag-and-drop campaign builder and advanced white label customisation without writing a line of code. Includes access to 100+ editable referral program templates, designed by marketing experts. Every template integrates with HubSpot, Salesforce, Pipedrive, Intercom, Zoho, Zapier and more. Referral Factory also offers webhook functionality, an advanced API, and multiple Zapier…
$95
Pricing
Ambassador Referral Marketing PlatformReferral Factory
Editions & Modules
Starter
Starting at $300/mo.
Annual commitment required.
Professional
Starting at $800/mo.
Annual commitment required.
Enterprise
Starting at $1500/mo
Annual commitment required.
Starter
$95
per month
Basic
$200
per month
Pro
$300
per month
Enterprise
$1,400
per month
Offerings
Pricing Offerings
Ambassador Referral Marketing PlatformReferral Factory
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredNo setup fee
Additional Details"Enterprise" is a custom price that is determined according to a number of variables, including specific add-ons or custom work required.
More Pricing Information
Community Pulse
Ambassador Referral Marketing PlatformReferral Factory
Considered Both Products
Ambassador Referral Marketing Platform

No answer on this topic

Referral Factory
Chose Referral Factory
Referral factory has following features that I find more helpful in achieving my business needs:
1. Customization
2. Data Analytics
Top Pros
Top Cons
Best Alternatives
Ambassador Referral Marketing PlatformReferral Factory
Small Businesses
OutboundEngine
OutboundEngine
Score 8.3 out of 10
OutboundEngine
OutboundEngine
Score 8.3 out of 10
Medium-sized Companies
OutboundEngine
OutboundEngine
Score 8.3 out of 10
OutboundEngine
OutboundEngine
Score 8.3 out of 10
Enterprises
Influitive
Influitive
Score 9.0 out of 10
Influitive
Influitive
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Ambassador Referral Marketing PlatformReferral Factory
Likelihood to Recommend
9.0
(1 ratings)
9.5
(20 ratings)
Usability
8.0
(1 ratings)
10.0
(1 ratings)
Support Rating
8.0
(1 ratings)
9.1
(1 ratings)
User Testimonials
Ambassador Referral Marketing PlatformReferral Factory
Likelihood to Recommend
Ambassador
Should be used by organizations to promote business and bring in new customers, particularly the ones with a bigger customer base. It may or may not be used by small businesses as the data is not too much to store, however, I recommend using it anyway as it will save time and, in turn, let you do more for your business.
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Referral Factory
As a digital marketing manager of multiple clients, one of the biggest challenge is to build brand awareness and acquire new customers with good lifetime value; Referral Factory is a perfect tool to leverage current client base to generate new clients and adds loyalty to the current clientele. However when the services are personalized to each client and each client have different requirements than Referral system is least appropriate.
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Pros
Ambassador
  • Refer new customers.
  • Automatically include the referral bonus.
  • Disperse the bonus within the required time without external help.
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Referral Factory
  • The platform is user-friendly with various types of guidance such as chatbot, videos, and articles, to assist the users.
  • Referral Factory provides diverse methods of advertising referral programs, offering templates for a wide variety of industries that users can tailor to fit their brand guidelines.
  • Referral Factory provides a detailed dashboard with key performance indicators to help marketers adjust referral campaigns to maximize conversion rates.
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Cons
Ambassador
  • Should have more detailed information.
  • Dashboard should be more specific.
  • Should have a mobile app.
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Referral Factory
  • The UI needs some improvement to really smooth out the workflows. Overall it's not bad, but could always be better.
  • There isn't good documentation on how to configure and use the solution. It's like they assumed they built to be obvious enough to where anyone can figure it out, but for things that have more nuances, users could really benefit from some tooltips and/or documentation.
  • Pricing is pretty high, it would be nice to have a lower tier so businesses with a small income stream can start to benefit from referral programs.
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Usability
Ambassador
It is very user friendly, all options and features are easily accessible. Support material is readily available to help out with general queries or frequently asked questions. The software's customer-facing end does not require any special training or skills to use it to its full capacity. In short, it is easy and good looking.
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Referral Factory
Referral Factory's overall usability is great. The interface was really easy to learn and use and there are also helpful video tutorials if you have any questions along the way while building your new campaign. The process of sharing the referral link is also really easy and Referral Factory provides multiple methods of sharing the link which is a nice feature as well.
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Support Rating
Ambassador
I have not yet faced any issue while using the features of this service. But whenever I needed help with anything, I've gotten a satisfying response in terms of resolution and response time. I am sure I will get the same response when there is an issue that needs immediate attention.
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Referral Factory
We have been very grateful for the ongoing support from the Referral Factory team who have gone above and beyond not only to help us get set up but have provided great insight into how to optimise our campaign
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Alternatives Considered
Ambassador
I have not used too much software for the said purpose, but in comparison to the ones I have used, this one seems to be the most user-friendly and intuitive to use. That's the whole idea when you are paying for software: to cut down on admin work and save time.
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Referral Factory
I was using a few other places but they were very expensive so I would decide to go with Referral Factory. I do not have to play anually for this software to use, so monthly makes it more beginner friendly aswell and I could easily test it out and see if I would continue or not. I am glad that I could use and continue Referral Factory.
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Return on Investment
Ambassador
  • The ROI is good enough.
  • Less hassle to carry out tasks which in turn saves expenses.
  • Streamlines referral processes and record keeping.
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Referral Factory
  • ⦁ Time saving with AI feature that can generate a campaign easily and quickly.
  • ⦁ Quick to create and run a referral program; allowing me to reach new potential customers and reward existing customers, which in turn results in increased sales momentum.
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ScreenShots

Ambassador Referral Marketing Platform Screenshots

Screenshot of A glimpse of the Ambassador dashboard.Screenshot of Stop suspicious referrers/affiliates in their tracks.Screenshot of Typsy's refer-a-friend widget, powered by Ambassador.Screenshot of Sunrun's custom referral portal allows their brand ambassadors to easily see stats such as commissions they've earned.Screenshot of Olark's Referral Program sign up page, powered by Ambassador.Screenshot of An example of a custom email Honeybook sends out when a referral is made.

Referral Factory Screenshots

Screenshot of customization options without any codeScreenshot of an automated request for a referralScreenshot of templates Of pre-built referral programsScreenshot of rewards and incentivesScreenshot of integrations to automate the referral program