Ambassador Referral Marketing Platform vs. Yotpo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ambassador Referral Marketing Platform
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
Ambassador is a referral marketing platform for teams to increase new customer acquisition, referrals and revenue by leveraging word-of-mouth. Ambassador automated enrolling, tracking, rewarding and managing customers, affiliates, influencers, partners and fans. Ambassador was acquired by Intrado (West Corporation) October 2018 and became an Intrado company, but then Ambassador was acquired by i2H in 2021, and is now currently available standalone, and supported by i2H.
$99
per month
Yotpo
Score 8.4 out of 10
N/A
Yotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack.
$799
per month
Pricing
Ambassador Referral Marketing PlatformYotpo
Editions & Modules
Starter
Starting at $300/mo.
Annual commitment required.
Professional
Starting at $800/mo.
Annual commitment required.
Enterprise
Starting at $1500/mo
Annual commitment required.
Premium
$799
per month
Free
Free
Includes 50 Monthly Orders
Offerings
Pricing Offerings
Ambassador Referral Marketing PlatformYotpo
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredNo setup fee
Additional Details"Enterprise" is a custom price that is determined according to a number of variables, including specific add-ons or custom work required.
More Pricing Information
Community Pulse
Ambassador Referral Marketing PlatformYotpo
Top Pros
Top Cons
Best Alternatives
Ambassador Referral Marketing PlatformYotpo
Small Businesses
OutboundEngine
OutboundEngine
Score 8.3 out of 10
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.5 out of 10
Medium-sized Companies
OutboundEngine
OutboundEngine
Score 8.3 out of 10
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.5 out of 10
Enterprises
Influitive
Influitive
Score 9.0 out of 10
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Ambassador Referral Marketing PlatformYotpo
Likelihood to Recommend
9.0
(1 ratings)
9.1
(24 ratings)
Likelihood to Renew
-
(0 ratings)
5.0
(1 ratings)
Usability
8.0
(1 ratings)
9.4
(2 ratings)
Support Rating
8.0
(1 ratings)
9.5
(13 ratings)
User Testimonials
Ambassador Referral Marketing PlatformYotpo
Likelihood to Recommend
Ambassador
Should be used by organizations to promote business and bring in new customers, particularly the ones with a bigger customer base. It may or may not be used by small businesses as the data is not too much to store, however, I recommend using it anyway as it will save time and, in turn, let you do more for your business.
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Yotpo
If you need an excellent mechanism to collect and publish customer reviews, Yotpo is the best that we have found. We love the feature set that is provided, even if you are using the basic membership to get started. Where it is really good is the collection and managing of reviews. The email request setup is simple and easy to use. The publishing and commenting on reviews can be managed easily in the backend. It syncs up nicely to our website providers, and we have used it on a few different platforms without any problems. The pricing on it is also very competitive when you price it out against so of the other big-name players in the space.
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Pros
Ambassador
  • Refer new customers.
  • Automatically include the referral bonus.
  • Disperse the bonus within the required time without external help.
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Yotpo
  • Yotpo alerts us by email when a new review comes in which encourages us to log in and check the Yopto dashboard to see if anything needs tending to.
  • With one click we can publish a Yotpo review to our website, than another click and it pushes the review to Twitter, and Facebook.
  • Even the free version has lots of useful features.
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Cons
Ambassador
  • Should have more detailed information.
  • Dashboard should be more specific.
  • Should have a mobile app.
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Yotpo
  • The customer photos are too small. We'd like to be able to display the photos that customers upload as much larger. They're almost thumbnails.
  • Yotpo widgets slow down site speed so we can't use any of them. The only one we can use is the reviews page.
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Likelihood to Renew
Ambassador
No answers on this topic
Yotpo
Our organization is very lean and agile and does not have the resources to staff either a Marketing or Customer Service Team member on reviews full time. We know and understand the value of such an individual but are unable to staff a position at this point. This reduces the value of the tool in our eyes.
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Usability
Ambassador
It is very user friendly, all options and features are easily accessible. Support material is readily available to help out with general queries or frequently asked questions. The software's customer-facing end does not require any special training or skills to use it to its full capacity. In short, it is easy and good looking.
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Yotpo
I think the platform back end could be easier and more intuitive, but we are able to get around and accomplish what we need to with minimal training or guidance. Specifically, we had complications with trying to do something as simple as sending ourselves test emails and adjusting image sizes pulling from our product catalog so that the review request email images would be clear.
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Support Rating
Ambassador
I have not yet faced any issue while using the features of this service. But whenever I needed help with anything, I've gotten a satisfying response in terms of resolution and response time. I am sure I will get the same response when there is an issue that needs immediate attention.
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Yotpo
Live chat is always ready to help. Even when they do not have an immediate answer, we hear back from them within a reasonable time frame. Communication from the account manager is great as well. The team has been very supportive in listening to new ideas, needs, and updates based on real-time on-site data.
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Alternatives Considered
Ambassador
I have not used too much software for the said purpose, but in comparison to the ones I have used, this one seems to be the most user-friendly and intuitive to use. That's the whole idea when you are paying for software: to cut down on admin work and save time.
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Yotpo
I have only used one other service prior to Yotpo (I don't remember what it was) and Yotpo outperforms them. Yotpo is really intuitive and easy to navigate/install from a Shopify user perspective. When Pixel union releases their customer review service I may try it out since they are my theme provider and it may integrate more seamlessly.
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Return on Investment
Ambassador
  • The ROI is good enough.
  • Less hassle to carry out tasks which in turn saves expenses.
  • Streamlines referral processes and record keeping.
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Yotpo
  • We got complaints about not having enough pictures of projects. Yotpo completely negated that complaint with the UGC implementation on our website.
  • If my memory serves me right, 98% of our customers directly interact with some Yotpo widget on our site. That's a lot.
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ScreenShots

Ambassador Referral Marketing Platform Screenshots

Screenshot of A glimpse of the Ambassador dashboard.Screenshot of Stop suspicious referrers/affiliates in their tracks.Screenshot of Typsy's refer-a-friend widget, powered by Ambassador.Screenshot of Sunrun's custom referral portal allows their brand ambassadors to easily see stats such as commissions they've earned.Screenshot of Olark's Referral Program sign up page, powered by Ambassador.Screenshot of An example of a custom email Honeybook sends out when a referral is made.

Yotpo Screenshots

Screenshot of Mail After PurchaseScreenshot of Yotpo DashboardScreenshot of Showcase your best reviews & ratings on siteScreenshot of Use analytics to measure & improve performanceScreenshot of Turn every purchase into a reviewScreenshot of Moderate & comment with ease